Who We Are:
IMG is a global leader in sports, fashion, events and media. The company manages some of the world’s greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training and league development. IMG is a subsidiary of Endeavor, a global sports and entertainment company. Endeavor (NYSE: EDR) is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. Endeavor specializes in talent representation through entertainment agency WME; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC, WWE, IMG, On Location, and PBR.
IMG is an industry-leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the All England Lawn Tennis & Croquet Club (Wimbledon), EuroLeague Basketball, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO, a premium sports and entertainment company.
We are looking for a Copywriter to play a pivotal role in shaping the agency’s brand voice and messaging. This person will be responsible for crafting engaging and strategic content across multiple platforms, including social media, website, email marketing (B2B), sales materials and executive thought leadership. Additionally, they will work closely with the corporate communications team to develop press releases and key messaging for public relations initiatives.
PLEASE NOTE: This is a permanent role based at Chiswick Park. Unsocial hours may be required when working to a campaign deadline or in the lead up to/ during an event.
Key Responsibilities Include But Not Limited To:
* As guardian of our brand tone of voice and written word you’ll lead and own the development of our core communications
* Develop and write compelling content for the agency’s social media channels, ensuring consistency in brand tone and voice
* Craft engaging and informative website copy that effectively communicates the agency’s services, values, and industry expertise
* Create persuasive and targeted B2B email marketing content to nurture leads and build client relationships
* Collaborate with executives to develop thought leadership content, including blog posts, opinion pieces, and LinkedIn articles
* Work closely with the corporate communications team to draft key messaging for public relations campaigns
* Research industry trends and insights to ensure content remains relevant, innovative, and impactful
* Edit and proofread sales materials like RFP responses, sales decks and content to maintain high-quality standards across all communication channels
* Develop industry event content like brochures and concept panel talk themes and content ideas
* Maintain a deep understanding of the sports marketing landscape to craft industry-specific narratives that enhance brand authority.
You Will Have The Following Strengths:
* Experience in copywriting, content creation, or editorial roles, preferably within a marketing or agency environment
* Strong portfolio demonstrating expertise in writing across various formats and platforms
* Exceptional writing, editing, and proofreading skills with a keen attention to detail
* Ability to tailor messaging for different audiences, from social media to executive communications
* Experience writing B2B content and understanding of digital marketing strategies
* Knowledge of SEO best practices and digital content optimization
* Strong organizational skills and ability to manage multiple projects simultaneously
* Passion for sports and an understanding of the sports marketing industry is a plus.
Attributes
* You’re a talented writer with a passion for crafting impactful content and storytelling
* Proficient in Keynote, Microsoft Office Suite, Google AdWords, WordStream etc
* A naturally creative mindset with a bias to innovative & strategic creative solutions and storytelling
* The ability to build and maintain effective relationships with a range of key internal and external stakeholders (often in different countries and time zones)
* A strong team player that is flexible dependent on business demand
* The ability to self-direct and motivate and work with minimal supervision
* Excellent time management skills, ability to work calmly under pressure while meeting deadlines.
Our Vision – Power the World’s Passion for Sport.
Our Mission – Be Vital. Work as one.
And Our Values:
• We are BOLD and not afraid to take risks.
• We are PASSIONATE and proud of our legacy.
• We are DYNAMIC and constantly evolving.
• We are AUTHENTIC and human.
• We are UNITED in our pursuit of excellence.
Our Work Ethic:
IMG is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.
Benefits:
* Income protection
* Life insurance
* Private medical insurance
* Virtual GP
* Pension contribution
* 23 days holiday + bank holidays
* Dental insurance
* Green car scheme (only eligible if in a permanent contract)
* Season ticket loan
* Cycle to work scheme
* Subsidized office canteen
* Free breakfast
* Free on-site parking at Stockley Park office
* Eye Care
* Endeavor Wellness - lunch and learn events
* EAP (Employee Assistant Programme) - range of practical and emotional support services
* Critical Illness cover
* Financial Wellbeing
* Health Cash Plan
* Subsidized gym membership / Class-pass/ GymPass
* Health Screening
* Will Writing
* Dynamic office environment with great people!
* Regular team and company networking events/celebrations
* Access to free tickets to sporting and entertainment events
* Tech Scheme
* Taste Card
* Travel Insurance
The Process:
We appreciate the time take to apply for the role and your recent interest in IMG. We will review all applications and will be in touch with those who have been shortlisted to the next stage. Unfortunately, due to volume we are not able to get back to everyone individually so if you have not heard back from us unfortunately you have not been successful on this occasion and wish you all the best in your search.
* Tele/Virtual Interview – up to 30 mins with member of talent acquisition team
* 1st stage interview – Virtual with SVP, Marketing and Advisor, Human Resources
* 2nd stage interview – TBC
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