Seeking a Sales & Marketing Director to lead a team of sales reps and develop a marketing strategy to increase sales of high-value, low-volume products in the construction sector.
The company is a leading British Manufacturer of highly engineered products sold into the construction sector. The products are designed, manufactured, and installed on prestigious sites across the UK and internationally.
The Sales & Marketing Director will bring energy and strategic guidance to the team, increasing sales and protecting margins. Approximately a third of sales are to the Construction sector, with a focus on direct sales to contractors or through architects.
The products are complex engineered items, requiring an understanding of technical differences and their applications. The Sales & Marketing Director will work closely with the leadership team across sales and operations, with a focus on office-based work and client meetings.
Key responsibilities include:
* Developing and implementing a marketing strategy to complement the sales team's efforts
* Increasing sales of high-value, low-volume products in the construction sector
* Protecting margins and identifying opportunities to increase sales
* Working closely with the leadership team across sales and operations
* Understanding technical differences and their applications in the construction sector
The ideal candidate will have a strong understanding of the construction sector, technical knowledge of engineered products, and experience in sales and marketing leadership roles.