At Husky Technologies TM, our success is based on your success. Our ability to keep our customers in the lead is based on building the strongest team possible.
Husky Technologies TM has a strong foundation built on innovation, close customer relationships, and a unique culture and values. We are dedicated to offering our customers the highest quality products and services and are looking for people with the inspiration and talent to develop with us as we pursue our ambitious growth strategy. We are a leader in developing state-of-the-art technology and it is this technology base that uniquely positions us to serve customers who seek differentiation through solutions that provide speed, flexibility, and maximum productivity. This capability is at the core of our mission and competitive strategy.
Husky Technologies TM offers a wealth of opportunity for personal growth and development. Most importantly, Husky Technologies TM offers an opportunity to work with – and be challenged by – a team of great people. Our success is possible because of the creativity, intelligence, and passion of our people around the world and their desire to lead change. At the same time, we are not afraid to expect a lot and strive for leadership in all of our key markets. We are a company taking on new challenges and for the right people this means exceptional career development opportunities, the chance to be part of a team that is the best in the world at what we do, and the experience that comes from working in an environment that demands constant transformation and innovation.
As a Campaign & Content Manager, you will develop and manage the execution of end-to-end integrated marketing campaigns through multiple channels that drive demand for Husky solutions targeting prospective and existing customers. You’ll support by building the brand globally, reinforcing Husky’s leadership position in the market. You have an audience-first mindset and can successfully build and execute best-in-class data-driven campaigns across paid search, email, direct mail, social, digital, web, webinars, trade shows, media, and more.
This position is a member of the Global Marketing & Communications team and will collaborate and coordinate with the broader marketing team to ideate, plan, and execute integrated campaigns, with a focus on events and digital engagement channels, in support of strategic business objectives. Leveraging a strong understanding of multi-channel marketing, this role will implement, track, and optimize multiple marketing campaigns across various channels (web, email, social, CRM) to drive business growth and generate leads, ultimately enhancing the end-to-end prospect and/or customer journey.
Responsibilities:
Content Development (50%)
1. Collaborate with cross-functional partners in Product Line Management and Sales to develop compelling, high-impact content to be delivered across multiple channels to successfully engage key accounts and generate pipeline/opportunities for sales.
2. Write and produce effective content for multiple channels: email campaigns, website, blogs, sales material, conferences, tradeshows, social media, digital ads, video, print, presentations, etc.
3. Oversee creative development and ensure assets are delivered on time, on brand, and on message.
4. Plan, develop, and execute thought leadership content and programs involving multiple stakeholders, business units, and service lines, and be responsible for the quality and timeliness of deliverables.
Campaign Management (30%)
1. Clearly define the goals, audience, message, channels, and requirements of campaigns.
2. Monitor campaign performance, report results and learnings on a regular basis, and use insights to adjust and optimize programs.
3. Manage content creation, editing, and translation with various stakeholders and/or contributors (internal and external), ensuring brand coherence and improving KPI metrics.
Stakeholder Engagement & Project Management (20%)
1. Keep internal stakeholders informed about all current marketing activities and materials and ensure that product positioning is consistent through all customer touchpoints.
2. Manage relationships and projects with vendors and agency partners.
3. Manage a large volume of activities, often with conflicting deadlines, while maintaining attention to detail and sensitivity to stakeholder needs.
4. Build relationships with external editorial and events contacts, as well as internal and external stakeholders and subject matter experts.
Qualifications:
1. 5-7 years of professional writing experience (preferably a mix of journalism and marketing), and in a communication, editorial, or content marketing role with a demonstrated understanding of B2B.
2. Strong writing, editing, proofreading, and storytelling skills.
3. Excellent proficiency in English, both verbal and written.
4. Knowledge of the B2B purchase process and how to identify opportunities to create demand and accelerate leads.
5. Proven success creating and executing integrated marketing campaigns using tactics that include web, direct mail, webinars, events and trade shows, digital advertising, content, media, SEO/SEM, and social media.
6. Effective problem-solving, strategic, and analytical capabilities with a track record of setting and delivering against measurable marketing metrics.
7. Ability to liaise with both internal and external partners in the content creation process.
8. Proven track record in digital and traditional marketing content creation and development.
9. Strong multi-tasker with the ability to work under pressure by setting priorities and ensuring consistent high-quality output.
10. Team player with good communication and interpersonal skills.
11. Travel to industry events and trade shows is required, up to 10%.
Husky Technologies TM offers a competitive compensation and benefits package and excellent opportunities for growth and advancement. We are committed to equal employment opportunity and respect, value, and welcome diversity in our workplace. Husky Technologies TM also values being a great place to work and strives to maintain a safe workplace. Accordingly, Husky Technologies TM conditions all offers of employment on satisfactory completion of background checks.
Husky Technologies TM is committed to developing inclusive, barrier-free selection processes and work environments. If contacted in relation to a job opportunity or testing, you should advise the member of the Talent Acquisition team in a timely fashion of any disabilities that require accommodation measures in order to enable you to be assessed in a fair and equitable manner.
Information received relating to accommodation measures will be addressed confidentially.
No agency or telephone inquiries please.
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