As a Data Analyst at Barbon Insurance Group, you will play a key role in driving data-driven decision-making across our Sales, Marketing, and Referencing functions. Your insights will be essential to shaping our strategies, improving operational efficiency, and driving sales performance. You will work closely with various stakeholders to interpret complex data, produce detailed reports, and visualize trends that support the business in achieving its goals.
Responsibilities:
* Collaborate with the Sales, Marketing, and Referencing teams to understand their data needs and develop actionable insights.
* Work closely with key business areas to identify opportunities for improving sales performance, enhancing customer engagement, and optimizing marketing campaigns.
* Analyze sales data, customer behavior, and market trends to provide strategic recommendations aimed at increasing revenue and improving conversion rates.
* Create and maintain PowerBI dashboards to present data in a clear and user-friendly manner for real-time decision-making.
* Track sales KPIs, analyze performance metrics, and highlight areas for improvement in collaboration with the sales leadership team.
* Conduct detailed analysis of sales pipelines, forecasting, and lead conversion to inform tactical and strategic decisions.
* Identify trends, anomalies, and areas of improvement, proposing actionable recommendations to boost sales performance.
* Prepare Excel reports, automating repetitive tasks and optimizing data processes for increased efficiency.
* Support ad-hoc data requests from stakeholders across the business.
* Work with the IT and Data teams to ensure data integrity, security, and availability.
* Stay up to date with industry best practices, especially within the financial services and insurance sectors, to bring innovative ideas to the team.
REF-219 085
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