About the Role:
* This is a pivotal and exciting role working on one of the best-known charities in the UK. We are looking for a positive, motivated, and organised Senior Planning Executive to join a collaborative and award-winning client team.
* As a Senior Planning Executive, you will be working across the portfolio delivering comprehensive cross-channel media solutions to answer the client’s briefs across both offline and online channels. You’ll be a key component in helping the account run efficiently, whilst also going above and beyond to deliver fantastic media solutions and output. You’ll also work excellently independently and as part of our close-knit team.
* You will have excellent organizational skills and the ability to effectively manage different priorities. You will already have strong communication skills (both verbal and written) and feel comfortable presenting to clients. You need to be comfortable looking at & understanding a media plan and you need to have an innate curiosity & desire to make the work efficient and effective.
About You & the Role:
* Comms Planning Management
o Support your Planning Manager with building comms planning strategies that enable the client to achieve (& exceed) marketing objectives for specific product campaigns.
o Understand roles for channels and relevant metrics to deliver against individual campaign objectives.
o Build deep knowledge of client product portfolio, business objectives, and messaging strategies.
o Demonstrate understanding of the competitor landscape.
o Understand and manage campaign performance tracking and evaluation, to feed insight into ongoing optimisation and future planning.
* Interpersonal / Attitudinal Skills
o Have an innate curiosity and a willingness to share ideas, thoughts & insights with the wider team.
o Develop a strong working relationship with colleagues & nurture positive team spirit.
o Build a relationship with key clients and agency relationships.
o Take pride in everything you do and really care about delivering great work.
o Recognise when to escalate a potential issue to senior colleagues or seek a second opinion from the wider team.
o Great attention to detail and a high level of numeracy – spot it first!
o A positive ‘can-do’ attitude and approach.
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