Work with us
At Moonpig Group our mission is to help people connect and create moments that matter. We’re an international group made up of three brilliant brands – Moonpig in the UK, Ireland, US and Australia, and Greetz in the Netherlands – with our newest addition Buyagift joining us in 2022.
We were founded with a goal to disrupt the traditional greetings industry. Two decades on, we’re an established leader within the online gifting market, offering a wide range of products to customers across the world.
Moonpig is an iconic brand and innovator, with clear values (read more about our values here!). These values set our teams and our business up for success in an environment that’s fun, supportive and challenging. They’re the glue that binds us together and we think of them as a platform to help us deliver our best work. You have every chance to drive impact here at Moonpig, and most importantly, we genuinely want you!
About the role
As a Business Analytics Lead, you will be strategic partner to our Commercial and Marketing stakeholders. Leveraging your expertise in data analytics, you will drive actionable insights and facilitate informed decision-making processes. Your role will involve deep dive analysis into business KPIs, assessing the impact of promotional activities, and fostering cross-functional relationships to enhance business outcomes.
Key Responsibilities
* Serve as a subject-matter expert for Commercial and Marketing stakeholders, utilizing diverse data sources and analytical techniques to support strategic decision-making.
* Conduct in-depth analysis and provide actionable insights on key business KPIs.
* Understand and use the concept of Marketing efficiency to help the team reporting on marketing channel performance within a Trade environment
* Cultivate strong relationships with stakeholders across Marketing, Commercial, Product, and Finance, promoting collaboration and shared goals.
* Analyse and evaluate the effectiveness of promotional activities, contributing to continuous improvement strategies.
About you:
* Strong experience in data analytics
* Strong proficiency in SQL, GA4
* Experience with data visualisation tools such as Tableau
* Strong understanding of digital marketing channels
* Previous experience working as an analyst within Commercial, Finance or Marketing
* Creative thinking with a track record of driving adoption of new ideas and concepts, and pioneering new approaches within the team
* Experience working on e-commerce businesses or equivalent industries
* Good verbal and written communication and presentation skills, more specifically, ability to communicate complex problems and analysis simply with a variety of stakeholders and act as a bridge between technical and non-technical colleagues
* Attention to detail in a relatively fast-paced environment
* Ability to effectively manage targets and deadlines
* Ability to work on multiple projects simultaneously
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