Senior CRM Executive £35k Can work out of the Manchester or Leeds office Hybrid working (3 days in the office and 2 remote) Fantastic benefits including 29 days holiday Bank Holidays and Private Health Insurance Forward Role are working with a B2C professional services business to recruit a Senior CRM Executive. This role will report into the CRM Manager and join a CRM team of 5. Why you should apply: The CRM channel is highly valued by the business and so gets huge investment They are always pushing forward with the latest tech Lots of opportunities to launch and develop new ways of doing things Excellent progression opportunities Brilliant company culture, smart casual dress code, regular socials, sports events ect Responsibilities: Line management of a CRM Assistant Plan, build, segment, test and deploy end-to-end CRM campaigns Automations & workflows Data integrations Create email nurturing campaigns to convert leads AB test to ensure optimisation Analysis and reporting of campaigns What you will need: Proven experience in a CRM Marketing role Strong working knowledge of CRM tools for marketing purposes Good attention to detail Ability to analyse data, report on performance and suggest areas for improvement