Senior Marketing Specialist
We're working exclusively with a leading manufacturer of high-performance fitness equipment, helping people achieve their fitness goals through innovative design, quality craftsmanship, and cutting-edge technology.
This role of Senior Marketing Specialist is a 12-month maternity cover, working in a fast-paced team covering events, communications, PR, and campaign execution.
As with any good marketeer, your results over the contract will play a huge part in the permanency of this role, as the growth projected for 2025 is very high. This is a hybrid role (after a 4-6 week bedding in period) working 2 days from home and 3 days in their head office in Ely.
We are looking for a candidate that thrives on delivering tangible marketing results, crossing data-driven analysis and strategic internal/external communications. This role will play a crucial part in executing pre-existing marketing campaigns, enhancing customer engagement, driving social presence, and delivering brand growth.
In this exciting and fast-paced role, you will also be hands-on with event planning, brand guardianship, PR, and competitor analysis.
Key responsibilities:
* Internal/external event planning and attendance, co-ordination, and execution.
* Serve as brand guardian, enforcing guidelines and enhancing the brand across PR, events, and communications.
* Lead on internal/external communications; act as the voice to the broader business and externally, sharing key updates, quarterly newsletters, and presenting updates.
* Plan, create, and execute creative UK/International marketing campaigns to nurture MQL's into SQL's and through different stages of the customer journey.
* Take charge of developing and leveraging data tracking processes/tools to measure and report on the success of marketing initiatives.
* Identify new brand elevation opportunities such as PR and strategy improvement initiatives.
About you:
* Excellent communicator and organisation skills.
* Proactive thinker, able to make considerations for possible upcoming challenges or objections or identify the needs of the team ahead of time.
* Keen eye for detail to ensure all aspects are executed flawlessly.
* Innovative mindset to create unique and engaging experiences.
* Confident at making split-second decisions when necessary.
* Possesses a growth mindset and demonstrates an ability to rise to new challenges and execute on new ideas.
* Confident in challenging the status quo and suggesting improvements.
This is a unique opportunity to join an industry-leading fitness brand, helping to execute and shape their marketing for the next 12 months, and likely beyond!
You'll enjoy excellent benefits including gym membership, private medical, income protection, and life insurance.
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