Summary
We are looking for a marketing, communications and social media apprentice who is organised, engaging and has excellent attention to detail. Our ideal candidate will have first-rate writing skills, track record of understanding and communicating material in an engaging manner and a track record of coordinating communications and marketing campaigns.
Wage
£18,000 a year
£18 - £20,000 per year dependent on experience
Training course
Marketing executive (level 4)
Hours
Monday - Friday, 9.00am - 5:30pm, with 1 hour paid lunch break.
37 hours 30 minutes a week
Possible start date
Tuesday 1 April
Duration
1 year 3 months
Positions available
1
Work
As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.
What you’ll do at work
Our ideal candidate will have:
* Excellent writing, editing and proof-reading skills with the ability to produce interesting content with a quick turn around and to present ideas verbally and visually
* First rate administrative and organisational skills with good attention to detail
* A good understanding of what it takes to build an engaged audience via social media, blogs and other online platforms
* Strong communication and teamwork skills
* Good time-management skills and the ability to work under pressure
* Problem-solving skills and diplomacy Ability to manage spreadsheets and databases
* Experience in using a variety of content software, website CMS, video and photographic editing
* Ability to multitask and work in a fast-paced environment
The candidate will be working across the public, private and not-for-profit sectors. The role will be hands-on and often involve working as part of the wider White Label team. The candidate must work well under pressure, ensuring the smooth and efficient running of marketing programmes and events
Key Tasks
* Prepare and curate content (written, video, graphical, digital) across a range of marketing channels (including social, email, online, web) ensuring consistency with brand and tone of voice guidelines
* Monitor and create content for social media channels, which can include Twitter, (X), Facebook, LinkedIn, YouTube and Instagram
* Ensure consistent messaging across all channels (e.g. news, web, digital and social), updating the website and social media accounts.
* Manage and update internal and client’s websites to ensure all information is relevant and up to date, ensuring we are publishing fresh, informative and wellcrafted content that engages audiences.
* Deliver social media and online advertising campaigns, as well as targeted and automated e-marketing.
* Support on all social media accounts including planning, content creation where appropriate and managing paid ad campaign
* Produce targeted email marketing campaigns using relevant e-marketing software
* Undertake regular and consistent internal reporting to make sure the relevant departments are informed at all times about progress and that there is record of progress internally which can be easily accessed by all the team.
* Identify new trends in digital marketing, evaluate new technologies and ensure we are at the forefront of industry developments.
Where you’ll work
SUFFOLK HOUSE
GEORGE STREET
CROYDON
CR0 1PE
Training
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
College or training organisation
DERBY BUSINESS COLLEGE LIMITED
Your training course
Marketing executive (level 4)
Equal to higher national certificate (HNC)
Course contents
* Coordinate and maintain key marketing channels (both digital and offline)
* Plan and deliver tactical campaigns against SMART (Specific, Measurable, Achievable, Realistic, Time-bound) objectives
* Manage the production and distribution of marketing materials, e.g. digital, print and video content as appropriate
* Produce a wide range of creative and effective communications, including ability to write and proofread clear and innovative copy, project briefs, and give confident presentations
* Able to engage and collaborate with a wide range of clients/stakeholders, across departments internally and with clients/suppliers externally to support marketing outcomes as required
* Use good project and time management to deliver projects/tasks/events as appropriate, effectively. Including the ability to divide time effectively between reporting, planning and delivery
* Coordinate several marketing campaigns/projects/events to agreed deadlines
* Effectively liaise with, and manage, internal and external stakeholders including suppliers to deliver required outcomes
* Monitor project budgets within their scope of work using appropriate systems and controls
* Evaluate the effectiveness of marketing campaigns by choosing the appropriate digital and offline data sources
* Assimilate and analyse data and information from a range of sources to support marketing activities
* Evaluate data and research findings to derive insights to support improvements to future campaigns
* Effectively use appropriate business systems and software to deliver marketing outcomes efficiently, for example to analyse data, produce reports and deliver copy
* Use appropriate technologies to deliver marketing outcomes e.g. digital/web analytics, social media, CRM
Your training plan
* In addition to gaining practical experience in the role, you will also attain an NVQ Level 4 qualification which will help start your career and give you an insight into the businesses processes and procedures.
* Our training is all complete remotely via teams with a development coach who will be available for support 24/7 and will arrange weekly/fortnightly meetings with you.
* You receive 20% off the job training during this Apprenticeship which is included in your weekly working hours
More training information
* DBC Training are a multi award-winning employment and skills training provider. We offer high-quality employer solutions to improve productivity and learner solutions to support individuals to fulfil their potential.
Requirements
Essential qualifications
GCSE in:
* Maths & English (grade C/4 or above)
Desirable qualifications
A Level in:
* Marketing (grade Pass)
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* IT skills
* Attention to detail
* Presentation skills
* Logical
* Team working
* Creative
Other requirements
Candidates must hold a Level 3 Marketing qualification or be able to demonstrate considerable prior marketing experience.