Note: This role is London-based and requires being in our office 2-3 days a week.
Reporting to: Chris Camps
Product Marketing at hyperexponential
hyperexponential is taking the traditional insurance industry by storm with our SaaS platform hx Renew, which insurers use to build complex mathematical models to make better pricing decisions faster - decisions like “how much should I charge Adele to insure her worldwide concert tour?” or “how much should I charge California to insure all of its public buildings against a massive earthquake?”
hx Renew is self-serve, allowing insurers to rapidly develop and iterate models in Python and React with all of the benefits of a modern software development environment, but without any of the overhead historically required to support one. This has allowed them to reduce the typical 'time-to-model' from months to weeks, and sometimes even days!
This winning formula means we've become a market leader in just five years, with customers ranging from the largest (Aviva, 'Top 5' US Insurer) to the newest and most advanced (Convex, Inigo) - proving the power and flexibility of hx Renew.
In 2023 we doubled our revenue. We recently received our Series B raising $73M and are on a path to become an Insurtech Unicorn ($1bn valuation). Our plan is to reach $100M in revenue in the next 2-3 years, which is ambitious but very achievable.
We're seeking a talented Product Marketing Manager to support our product roadmap, sales strategy, marketing messaging, and GTM motion. You'll assist in executing product marketing initiatives, with an emphasis on bringing best-practices to our core GTM activities around product and feature launches, and direct support for marketing, sales, and enablement functions.
Key Responsibilities
* Assist in go-to-market strategy execution by delivering seamless product launches aligned to best practices developed by you.
* Help craft product narratives of our upcoming product features and value propositions that resonate with target audiences for each new release.
* Support the sales and executive leadership functions with compelling decks, one-pagers, and webpages that accelerate strategic deals.
* Work with product teams to gather market feedback and provide insights for feature positioning.
* Support the development and maintenance of launch playbooks and templates to ensure consistent product releases.
* Coordinate product release communications, including internal enablement and customer announcements.
* Coordinate with the revenue marketing team for supporting campaigns and communications.
* Pitch and position the product, support AEs with customer-facing sales calls, event presentations, and high-level product demos.
Impact Areas:
* Support successful product launches through coordinated planning and execution.
* Help drive product adoption through clear release communications.
* Contribute to launch effectiveness through process implementation.
* Assist in go-to-market success through aligned product messaging.
* Help develop and maintain product launch frameworks.
Experience and Skills
* Experience in technical, sales-led B2B software product marketing.
* Strong organisational and project coordination abilities.
* Experience supporting product launches and release activities.
* Experience creating content and working with leadership teams.
* Ability to create effective product messaging and positioning.
* Practical marketing experience including content creation and campaign delivery.
* Skills in translating technical features into customer benefits.
* Effective written and verbal communication skills.
* Confident presentation skills and appetite for public speaking.
* Experience working with sales teams and creating enablement materials.
Additional Qualifications:
* Familiarity with product launch management tools and methodologies.
* Ability to collaborate effectively across departments.
* Experience with marketing automation tools.
* Background in creating customer-facing content.
* PMA or Pragmatic Marketing qualification desirable but not essential.
Interview Process
1. Initial call with our Talent team to kick things off.
2. Manager Interview with Senior Product Marketing Manager.
3. Presentation stage.
4. Values Interview.
5. We offer!
What do we offer?
* £5,000 for individual and group training and conference budget.
* 25 days’ holiday plus 8 bank holiday days (33 in total).
* Company pension scheme via Penfold.
* Mental health and therapy provision via Spectrum.life.
* Individual wellbeing allowance via Juno.
* Private healthcare insurance through AXA.
* Top-spec equipment (laptop, screens, adjustable desks, etc).
* Regular remote & in-person hackathons, lunch & learns, socials, and games nights.
* Team breakfasts and lunches, snacks, drinks fridge, fun office @ The Ministry.
* Huge opportunity for personal development and mastery as we grow together!
Please note that background checks will be conducted as part of the hiring process to ensure compliance with our governance policies. We handle all background checks sensitively and in full compliance with relevant regulations. All applicant data will be processed in accordance with data protection regulations and our privacy policy.
#J-18808-Ljbffr