Job Description
Senior Account Director / Freelance Contract / Creative Agency
The Role:
This role provides the opportunity to work on an exciting client that has a portfolio of alcohol brands. You will have the opportunity to manage a talent-led campaign that will involve working with our strategy and creative, production, and PR, influence and social teams to deliver best-in- class content.
The role entails ensuring a unified strategy, overseeing execution, and ensuring seamless delivery. In this senior position, you will play a pivotal role in maintaining client relationships grounded in trust and mutual respect. Effective communication and best-in-class project management will be instrumental. This role is perfect for someone that has a wide knowledge of social – they will have experience managing content and campaigns that build brand advocacy as well as understanding how to create hard working assets that drive to purchase. The ideal candidate will know how to effectively lead an account, steering processes and ways of working internally, with agency partners and with our clients.
Whilst the candidate will have a passion for delivering best in class social campaigns, they will also be required to lead in other areas of the marketing mix, and the idea candidate will have some integrated experience.
Key Responsibilities:
• Champion exacting standards for agency work, prioritising meticulous attention to detail and precision in representation.
• Cultivate an environment that encourages the exploration of creative boundaries and visionary thinking.
• Adopt an open and adaptable mindset towards industry trends, ensuring our approach remains relevant and fresh.
• Foster a creative atmosphere that aligns the client's perspective with the agency's profitability objectives.
• Promote diversity and inclusivity to nurture a creative environment that embraces a spectrum of perspectives.
• Stay abreast of the latest developments in creativity, marketing, and industry trends.
• Facilitate collaboration and inclusiveness by valuing and integrating diverse viewpoints from team members.
• Provide strategic counsel to clients, aligning their goals with effective campaign strategies.
• Collaborate in crafting presentations that compellingly showcase the agency's capabilities and expertise.
• Keep the team well-informed about current trends and insights to facilitate informed decision-making.
• Act as a brand ambassador, embodying and propagating agency values and culture.
• Optimise operational efficiency by refining processes and workflows for superior outcomes.
Requirements:
• Experience managing an integrated production working collaboratively with creative, production and client
• Experience working on large scale, high value production
• Premium lifestyle experience/high profile talent
• Proven track record in successfully overseeing integrated marketing campaigns across diverse platforms and channels.
• Demonstrated ability to manage project execution from strategic inception to flawless implementation, ensuring seamless integration.
• Effective collaboration with cross-functional teams to ensure the success of integrated campaigns.
• Experience in adapting global consistency to suit local nuances.
• Proficiency in harnessing digital tools for integrated campaign orchestration and targeted audience engagement.
• Ability to leverage data analytics to inform the development of integrated strategies.
• Track record in budget management and achieving cost-effective project delivery.
• Experience navigating the intricacies of integrated campaigns for global brands.
• Exceptional interpersonal skills for conveying the value of integrated campaigns.
• Keen eye for identifying integration opportunities across diverse marketing channels.
• Proven capability to adapt integrated strategies based on performance insights.
• Skill in crafting and delivering engaging presentations for clients.
• Familiarity with emerging trends in integrated marketing.
• Ability to manage large scale integrated projects with unwavering attention to detail.
• Strategic alignment of integrated campaigns with overarching brand objectives.
Start date: ASAP
Duration: Until end of May
Location: London (on-site twice a week)
Rate: £375 per day