Job Title
Golf Industry Social Media Marketing Specialist
As a leading ecommerce golf retailer in the UK, we are seeking an experienced social media marketing specialist to join our team. The ideal candidate will have a strong understanding of the golf industry and social media platforms, with excellent communication and creative skills.
About Us
At Clubhouse Golf, we pride ourselves on offering our customers a bigger choice at better value. With a balanced customer mix across varied demographics, we provide an inclusive shopping experience that caters to all.
Key Responsibilities
* Social Media Management:
Develop, implement, and manage social media strategies to increase brand awareness and engagement.
* Content Creation:
Create engaging and relevant content that reflects our brand voice and resonates with target audiences.
* Brand Strategy:
Collaborate with the wider marketing team to develop and execute brand strategies that align with company goals and objectives.
* Analytics & Reporting:
Monitor and analyse social media performance using analytics tools; provide insights and recommendations to improve campaign effectiveness.
* Influencer/Ambassador Engagement:
Management of current influencers/ambassadors and future influencer opportunities, securing Content Creators in line with our brand direction.
* Engagement Management:
Oversee, optimise, and grow engagement across all Clubhouse Golf social media platforms, increasing audience interaction and driving measurable results against brand awareness, loyalty, and conversion.
* Campaign Management:
Assist in planning and executing marketing campaigns, including product launches and promotions, ensuring consistency in brand messaging.
* Collaboration:
Work closely with cross-functional teams, including sales, product development, and customer service, to ensure brand consistency and support overall business objectives.
* Trend Monitoring:
Stay updated on industry trends, social media developments, and emerging technologies to inform strategies and maintain a competitive edge.
Qualifications
* Golf experience or understanding of the sports industry is essential.
* 3+ years of experience in social media marketing.
* Strong understanding of social media platforms, tools, and best practices.
* Excellent written and verbal communication skills.
* Creative mindset with a keen eye for design and detail.
* Proficiency in analytics tools (e.g. GA4, Meta Analytics & Social media insights).
* Ability to work independently and collaboratively in a fast-paced environment.
* Bachelor's degree in marketing, Communications, or a related field.
What We Offer
* A great salary band (£45,000 - £55,000 per annum) with future role growth opportunities available.
* 10% performance-related bonus pro-rata.
* Workplace pension scheme.
* Opportunities for professional development and growth.
* A dynamic and inclusive work environment.