This brand is a household name in home improvement, renowned for its innovative approach and customer-focused solutions. With a strong presence in retail and a growing online footprint, the business is dedicated to creating seamless shopping experiences. Their culture emphasizes collaboration, growth, and innovation—offering employees the opportunity to thrive in a supportive and fast-paced environment.
The Role
As a Digital Marketing Executive, you’ll manage the day-to-day performance of key digital channels while working closely with agencies and internal teams to deliver measurable results.
Key Responsibilities:
1. Paid Search Management: Oversee the Retail and Design & Installation Paid Search channels with agency support, ensuring campaigns are optimized for traffic, revenue, and lead generation.
2. Affiliate Marketing Oversight: Manage the Affiliate channel, driving high-quality traffic and ensuring consistent optimization.
3. Campaign Coordination: Represent Digital Marketing in internal meetings, ensuring all campaigns are aligned and channels are supported.
4. Local Search Support: Collaborate with the Store Transformation project team to ensure Paid and Organic Search align with local activity.
5. Content Approval: Sign off on ad copy, extensions, and channel assets to maintain consistency and quality.
6. Collaboration with Trading Teams: Partner with the Trading team and agencies to support weekly trading events and goals.
7. Strategic Testing: Create test-and-learn roadmaps with agencies to drive incremental performance improvements.
8. Performance Reporting: Share channel performance insights and trends in weekly trading reports.
About You
You’re a digital marketing all-rounder, with experience across multiple channels or expertise in Paid Search or Affiliates. You understand the importance of key metrics like traffic, ROAS, and conversions, and you’re eager to expand your skills further. A self-starter with strong organizational skills, you thrive under deadlines, communicate confidently, and collaborate effortlessly within a team.
Seniority level
Associate
Employment type
Full-time
Job function
Marketing
Industries
Retail
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