Job Description
Service Care Solutions have an exciting opportunity for a Marketing Manager to join our recruitment business, based in Preston.
As our marketing Manager, you’ll be the heart of our marketing approach, supporting the sales functions to achieve success in a range of different market divisions.
The role of marketing manager includes taking responsibility for a broad range of marketing activities, including the development and execution of a strategic marketing plan that drives brand awareness, candidate attraction, client engagement, and business growth across SCS and Service Care Group.
What does the role involve?
* You will lead the development, implementation, and regular updating of the marketing strategy in alignment with business goals and market trends.
* Proposing and executing innovative marketing campaigns and strategies that leverage recruitment-specific insights to attract top talent and clients.
* Track and report on the performance of marketing campaigns, focusing on metrics like cost-per-hire, candidate conversion rates, and ROI.
* Awareness of the customer base and how this differs across SCS and the Group to enable suitable marketing activity.
* Conducting ongoing analysis of competitor marketing activities, identifying opportunities to differentiate and enhance SCS's market position.
* Developing and executing a content marketing strategy that includes blogs, case studies, and social media updates, positioning SCS as a thought leader in recruitment.
* Managing social media channels and email marketing campaigns to engage with candidates and clients, building a strong online presence.
* Conducting regular internal quality audits for all marketing activity to ensure it is appropriate and in line with industry guidance and/or legislation. Conduct internal training on marketing tools, where appropriate.
* You will ensure key representation of marketing strategy is included in all activities and events, including internal awards.
* Working with web developers to optimise the SCS website for user experience and search engine rankings, ensuring it effectively converts visitors into candidates or clients.
What are we looking for?
* Minimum of 1-2 years experience in a similar marketing role.
* Proven marketing expertise, essentially with in a sales environment, with a good understanding of how marketing can benefit sales activity.
* Ability to demonstrate a high level of accuracy and thoroughness in all marketing tasks, ensuring that all content, campaigns, and materials are error-free, on-brand, and aligned with the company’s messaging.
What’s in it for you?
* £33,000 - £37,000
* Annual company profit-share bonus
* Monthly, Quarterly and Annual awards with specific awards for support functions
* On site games room and recreational area
* Incentive-based benefits including lunch clubs, meals out, competitions etc.
* Enhanced employer pension scheme
* 25 day's holiday allowance increasing to 26 after year 1, with the ability to sell up to 3 days leave per year.
If you feel you have what it takes, we would love to hear from you.