Full Time Marketing Assistant- Colchester
Starry Asian Market is currently seeking new members for the marketing team.
Job Title: Marketing Assistant
Location: Colchester
Salary: from £21,000 (dependent on experience)
Job type: Full-time, Permanent
Schedule: Monday to Friday 9am – 5pm
Duties/Responsibilities:
* Contribute to the design and distribution of promotional marketing materials.
* Collaborate on the creation and execution of marketing strategies and campaigns.
* Assist in the optimization of campaigns and provide weekly reports.
* Coordinate and support store events and local marketing initiatives.
* Play a key role in digital marketing and promotional activities.
* Summarize and present marketing insights during Marketing Meetings.
* Monitor social media content, track trends, competitor feedback, and suggestions.
* Plan and execute timely posts, staying attuned to current trends.
* Engage with customers online and encourage cross-channel interaction.
* Take charge of blog content and website updates to enhance the brand's competitiveness.
* Assist the digital team in scheduling English and Chinese social media posts.
* Create digital content aligned with retail brand strategies and support the digital team.
* Collaborate closely with the retail marketing team to advance digitalization efforts.
* Contribute to the creation of customized promotional/marketing materials when necessary.
* Edit website content to ensure alignment with brand goals and current updates.
* Fulfill any additional responsibilities as directed by your supervisor.
Skills:
* Digital Marketing Knowledge: Understanding digital marketing channels such as social media, email marketing, SEO, and content marketing is essential.
* Analytical Skills: The ability to analyze data, metrics, and market trends to make informed marketing decisions and optimizations.
* Creativity: Generating innovative ideas for marketing campaigns, content, and promotions is key.
* Writing Skills: Strong writing skills for creating content, copywriting, and editing marketing materials.
* Time Management: Prioritizing tasks, meeting deadlines, and managing multiple projects simultaneously.
* Attention to Detail: Ensuring accuracy in marketing materials, proofreading, and maintaining brand consistency.
* Customer Analysis: Understanding customer needs, preferences, and behaviours to tailor marketing efforts effectively.
* Social Media Proficiency: Familiarity with various social media platforms and the ability to create engaging content.
* Graphic Design Basics: Knowledge of graphic design tools like Adobe Photoshop or Illustration for creating visuals for marketing.
* SEO Basics: Understanding search engine optimization principles to improve online visibility.
* Data Analysis Tools: Familiarity with tools like Google Analytics, social media analytics, and marketing automation platforms.
* Market Research: Conducting research on industry trends, competitors, and target audiences.
* Team Collaboration: Working well in a team environment and collaborating with colleagues in marketing and other departments.
* Adaptability: Being open to learning new skills and adapting to changes in the marketing landscape.
* Organization: Managing marketing assets, schedules, and resources efficiently.
* Presentation Skills: Being able to communicate marketing strategies and results effectively to stakeholders
Requirements:
• Academic: Bachelor's degree or higher in marketing, business, advertising, media or related field
• Language: Be proficient in English, and Mandarin. Japanese, and Korean would be a plus.
• Have a good understanding of Asian food culture and grocery
• Have strong time management, administrative and organizational skills, with a keen interest in customer needs and attention to detail
• Have a good sense of creativity and commercial awareness
• Working experience in FMCG, retail or marketing industry would be a plus
You must have eligibility to work in the UK.
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