JOIN US
At RBH we believe our people are our biggest assets and understand the value in putting them first. Our approach to diversity in the workplace, health & wellbeing, sustainability and individuality sets us apart from our competitors and is one of the reasons we are rated Top 30 Best Places to Work in Hospitality! We are passionate about the industry and always on the lookout for new talent to join us on our journey...
OUR BENEFITS
You will have access to a benefits package we believe truly works for our people
* Discounted hotel room rates for you and your friends & family
* An additional day's leave for your birthday
* Enhanced Maternity, adoption & shared parental leave
* Course Sponsorship
* 30% F&B discount at RBH hotels
* Refer a Friend scheme (earn £250 for each referral up to 5 referrals)
* Flexible working arrangements
* Wagestream - choose how and when you get paid
* Life Insurance
* Employee Assistance Programme
* Social and wellness events and activities all year round
* Free meals on duty saving you over £1000 per year
And much much more!
As Social
Media & Marketing Executive at The Holiday Inn Blackpool, you will be
responsible for managing, creating and curating engaging content across all our
social media channels. You will play a key role in enhancing our brand image,
increasing our social media following, and driving direct engagement with
potential guests, aligning social media strategies with overall business
objectives and seasonal campaigns, (which will include Holiday Inn, Platform
9 & Marco’s New York Italian)
A DAY IN THE LIFE OF THE SOCIAL MEDIA & MARKETING EXECUTIVE AT THE HOLIDAY INN BLACKPOOL
* Produce high-quality, on-brand
content (photos, videos, stories and written copy) for all social media
platforms including Instagram, Facebook, X. LinkedIn and TikTok. Ensuing
content is consistent with the hotel’s voice, style and standards
* Create
engaging content that showcases the hotel’s unique offerings, including rooms,
dining, Starbucks, meetings and events
* Develop and execute social
media strategies that align with the hotel’s marketing goals, targeting both
local and international audiences
* Collaborate with the
Commercial team to design and execute promotional campaigns, competitions and
special offers across social media channels
* Ensure all
marketing materials adhere to ethical and legal guidelines, including GDPR
compliance for email campaigns
* Monitor and engage with
followers, respond to comments, messages, and reviews in a timely and
professional manner. Build and nurture an active online community to foster
customer loyalty and enhance brand reputation
* Identify and collaborate with
influencers and local businesses to increase visibility and promote the hotel’s
offerings through partnerships and brand collaborations
* Collaborate
with external agencies, photographers, and influencers to create engaging
content and partnerships
* Support the
wider hotel team on social media best practices and brand representation
* Track social media performance
using analytics tools and provide regular reports on engagement, growth, and
ROI. Use insights to continuously improve social media strategies
* Stay up to date with the
latest social media trends, tools and best practices, ensuring the hotel
remains competitive in a constantly evolving digital landscape
WHAT WE NEED FROM YOU
* Previous experience in social
media management, ideally in the hospitality or tourism industry
* Strong knowledge of social
media platforms, their features, and best practices
* Exceptional written and verbal
communication skills with a keen eye for details
* Experience with social media
analytics tools (e.g. Google Analytics, Hootsuite, Sprout Social)
* Creative mindset, with the
ability to create visually appealing and engaging content
* Strong organisational skills
and the ability to manage multiple projects simultaneously
* A passion for the hospitality
industry and an understanding of the importance of online reputation
* Experience with graphic design
software (e.g. Canva, Adobe Photoshop)
* Ability to work well under
pressure in a fast-paced environment
* Friendly, approachable, and
customer-focused attitude
* Team player with a willingness
to help others
* Flexibility with working hours which may include
evenings, weekends and public holidays, as needed by the business
EQUAL OPPORTUNITIES
RBH Hospitality Management is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. If at any point throughout our process you require reasonable adjustments, please contact careers@rbhmanagement.com