About Us: Join our digital marketing team, where innovation meets data-driven strategy! We’re seeking a talented Biddable Media Manager to lead our paid media efforts across multiple platforms, with a primary focus on Meta (Facebook & Instagram), Google Ads, and other leading biddable channels. This role is essential to helping us achieve growth and maximise our ROI in a fast-paced, competitive industry.
Role Overview: As a Biddable Media Manager, you’ll be responsible for developing, executing, and optimising high-impact campaigns that drive measurable results. You will leverage your expertise in digital advertising, audience targeting, and campaign optimisation to strategically reach and engage our core audiences. Your hands-on experience with biddable platforms and deep knowledge of Meta Ads Manager will help us stay ahead in a constantly evolving digital landscape.
Key Responsibilities:
* Campaign Strategy: Plan, build, and execute paid media strategies, focusing on Meta, Google Ads, and other auction-based platforms to achieve brand and performance goals.
* Optimisation & Testing: Continuously monitor campaign performance, making real-time adjustments in targeting, bids, and creatives. Conduct A/B testing to refine ad effectiveness.
* Audience Targeting: Use advanced audience insights on Meta and other platforms to reach targeted audiences, applying lookalike and custom audience strategies.
* Performance Reporting: Track key KPIs (ROAS, CPC, CTR, CPA), analyse data, and present actionable insights to stakeholders.
* Budget Management: Oversee daily/monthly budgets to optimize spend and improve ROI, reallocating funds as needed to high-performing campaigns.
Key Requirements:
* 2+ years of experience in biddable media or paid social, with a focus on Meta, Google Ads, or other major platforms.
* Strong knowledge of Meta Ads Manager and campaign optimisation strategies.
* Proficiency in data analysis and performance tracking.
* Excellent organisational skills and attention to detail.
What we offer:
* Hybrid role
* 31 days holiday, increasing to 33 days after 2 years of service plus have your birthday off
* Paid time off annually to volunteer
* Comprehensive health & well-being benefits including cycle to work scheme, 24hr remote access to a doctor, heavily discounted gym memberships and free access to mental health first aiders
* Heavily discounted group discount scheme on all products
* Group Perks and freebies on days out, cinema, theatre, eating in and out, mobiles phones, a new car, food shopping and most major high street retailers
* Opportunity to work with a forward-thinking and supportive team.
* Career development and continuous learning opportunities.
Ready to take the lead in biddable media? Apply today to join our team and help shape the future of digital advertising!
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