About the Role
We're looking for a Marketing Programme Manager to join our mission to improve educational spaces.
If you have experience in marketing, a hands-on approach, excellent communication skills, and a passion for improving educational spaces, read on!
About Pinnacle
Pinnacle is a leading educational space design and fit-out company transforming learning environments. We're passionate about creating innovative and inspiring spaces that enhance teaching and learning, and our unique SPACE model (https://pinnacle.space/space/) is at the forefront of this approach.
We're looking for a passionate and driven Marketing Programme Manager to champion and elevate our SPACE model, driving engagement with schools and educationalists and maximising its impact.
Job Opportunity
About the Role
As Marketing Programme Manager for our SPACE model, you will be the driving force behind its marketing success within the education sector.
As part of this varied and exciting role, you will own the end-to-end marketing strategy and execution, working closely with the Senior Marketing Manager and Business Development teams to attract new clients, nurture existing relationships, and build a thriving community around the SPACE offering.
Key Responsibilities
* Client Platform Management: Overseeing and optimising the client platform experience, ensuring seamless onboarding, communication, and access to resources for schools
* Organising Programme Events: Planning and executing a range of events, from networking events and exhibitions to webinars and workshops, specifically targeting educational professionals to generate leads and build relationships
* Community Building: Cultivating a vibrant and engaged community around the SPACE model within the education sector, both online and offline, through targeted initiatives and communication
* Database Management: Maintaining and segmenting the marketing database, ensuring data accuracy and compliance with GDPR regulations
* Ownership Of Client Engagement Materials: Developing compelling marketing collateral, presentations, and proposals tailored to the specific needs and requirements of schools, showcasing the value of the SPACE model, and creating content across multiple channels, including social media, email, and website, to promote the SPACE model and its benefits for teaching and learning
* Budget Management and Tracking ROI: Managing the marketing budget for the SPACE model, ensuring the efficient allocation of resources, measuring and reporting on the effectiveness of marketing campaigns, analysing key metrics, and making data-driven recommendations for improvement
* Photography & Videography: Coordinating and overseeing photography and videography projects to capture compelling visuals of completed SPACE projects in educational settings for marketing materials and online platforms
Essential Skills
Essential Skills and Experience:
* Proven experience in a marketing role with a strong understanding of marketing principles and best practices, ideally with experience working within the educator sector or marketing to the education sector
* Excellent communication, interpersonal, and presentation skills, with the ability to engage effectively with school leaders and other educational stakeholders
* Experience in event planning and community building
* Proficiency in CRM and marketing automation tools
* Experience with photography and videography coordination
* Highly organised and detail-oriented with the ability to manage multiple projects simultaneously.
* A proactive and self-motivated approach
If this sounds like you, apply for this Marketing Programme Manager role today!
Please apply with your CV and a cover letter detailing your suitability for the role. We look forward to hearing from you!
Benefits
22 days holiday plus loyalty scheme and option to buy or sell holiday (Pro rata)
· MediCash
· Bonus scheme
· Salary sacrifice pension
· Electric vehicle salary sacrifice
· Finish early Friday’s
· Company events