As a Trade Marketing Manager, you will be the key link between our brand and retailers. You will lead the execution of marketing initiatives, manage external agencies, and collaborate with internal teams to enhance shopper experience and drive sales.
Key Responsibilities:
* Build strong relationships with retailers to support marketing comms and sales of Hisense.
* Manage daily retail account operations to optimize product listings, enhance shopper experience, and ensure accurate content through regular audits.
* Manage external creative and design agencies to deliver marketing, communication and POS materials.
* Deliver training requirements and organize trade events to meet the need for accounts.
* Execute promotional activities and sponsorship campaigns across channels to support the sales promotional plan.
* Work closely with Account Managers and Customer Marketing & Commercial teams to develop a trade marketing plan to elevate brand awareness and increase sales.
* Work alongside Go-To-Market & Product Management functions to deliver seamless product launches across retail channels including the provision of assets, product messaging and channel exposure.
* Conduct regular audits of the channel, category, and competitor activity to advise future decisions.
* Analytical focus on measuring marketing’s impact, ROI and ability to synthesis findings.
* Provide robust dashboard reporting and insights on all marketing activity for internal stakeholders.
* Budget management and the ability to track annual spend and scrutinise campaign costs.
* Other Ad hoc tasks where expected.
Requirements:
* Educated to degree level.
* Solid 4 years marketing experience with a well-rounded approach to multiple disciplines (Brand, Retail, Product, Digital Marketing).
* Commercially astute marketer with the ability to demonstrate structured analysis, reporting and ROI on activity.
* Project managing and analysing digital campaigns (banners, SEO, PPC, CRM, analytics, content management and social media) with the objective of brand building to support sales.
* Ability to demonstrate cross-functional collaboration with other department functions and agency management.
Benefits Include, But Are Not Limited To:
* Competitive salary with bonus scheme.
* 25 days of holiday plus Bank Holidays, with long service increment up to 25 days.
* In-house learning platform, develop your skills for your career and your role.
* Long service awards.
* Salary sacrifice schemes.
* Discounts on Hisense products.
* Access to a shopping discount portal.
About Hisense
Founded in 1969, Hisense is a global leader in technology for your home. We are passionate about making life enhancing technology accessible to the world through our innovations in televisions, laundry, refrigeration and other home appliances.
Hisense UK is part of Hisense Europe, to discover more, watch the Hisense Europe corporate video or visit our company website https://uk.hisense.com/
IMPORTANT NOTICE
* We are an equal opportunity employer committed to creating a diverse and inclusive workplace. We welcome applications from candidates of all backgrounds, and all qualified applicants will be considered without regard to race, colour, religion, gender, sexual orientation, national origin, disability, or any other characteristic protected by law.
* As a courtesy, we strive to acknowledge all applications. However, due to the high volume of applications, we regret that we may not be able to respond to every applicant, we can only guarantee that shortlisted candidates will be contacted.
* By submitting your application, you consent to the processing of your personal data by Hisense UK Limited for recruitment purposes in accordance with GDPR. Your personal data may also be shared with affiliated companies within the Hisense Europe group to facilitate the recruitment process. You can withdraw your consent at any time by contacting us at huk.hr@hisense.com
Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Marketing and Sales
* Industries: Computers and Electronics Manufacturing
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