Talent-Uk are recruiting on behalf of their client who are an established leader in the furniture retail industry, dedicated to providing customers with innovative designs and exceptional service. We are looking for a talented CRO Specialist to help us elevate our brand across all marketing channels.
Job Description
Are you a data driven expert with a passion for optimizing website performance? If so, this role is for you!
We are looking for a CRO specialist to unlock the potential of our digital platforms. Using your expertise in data analysis, user behaviour tracking and A/B testing, to drive conversions and ensure our digital presence is maximising results.
Key Responsibilities
* Analyse user behaviour and sales funnel performance using Magento 2’s analytics tools and third-party integrations to identify conversion barriers and user flow inefficiencies.
* Design and execute A/B and multivariate tests on key site elements, such as landing pages, product pages, and checkout flows, to improve conversion rates and overall user experience.
* Provide data-driven UX/UI recommendations based on user behaviour insights to enhance usability, navigation, and overall site performance.
* Optimise the checkout process by regularly reviewing and testing elements to reduce cart abandonment and streamline the user experience.
* Collaborate with the CRM & Content Specialist to align personalised content and promotional strategies with customer segm...