Are you passionate about brand growth and digital marketing? A leading European brand is seeking a driven and creative French Marketing Coordinator to manage its social media presence and drive brand awareness across France. Reporting to the Senior Marketing Manager, this role offers an excellent opportunity to shape the brand’s social media content, lead impactful marketing initiatives, and engage with a growing community of trade and professional users.
As the French Marketing Coordinator, you’ll be responsible for social media content, campaigns, reporting, and supporting sales with marketing collateral. You will be a key player in driving engagement, connecting with customers, and supporting the brand’s mission to expand its presence in Europe. This role will suit someone with a proactive approach who enjoys content creation, project planning, and collaborating across teams to deliver results.
Key Responsibilities
Social Media & Content Creation
* Develop and implement monthly content plans, posting three times weekly on Instagram to drive brand engagement
* Engage with followers, respond to messages within 24 hours, and manage interactions to grow brand visibility
* Oversee the company’s LinkedIn presence and create engaging content to support brand objectives
* Prepare e-shots and customer communications, ensuring alignment with brand goals
Marketing Operations
* Coordinate marketing materials for stakeholders, including support for exhibitions and events
* Manage promo stock during promotions and assist in the organisation of team travel and logistics for events
* Support sales with materials, updating presentations, and overseeing lead management for exhibitions and campaigns
* Conduct competitor analysis and track insights to inform the marketing strategy
Reporting & Analytics
* Track key website and Amazon metrics, report on marketing spend, and provide ROI analysis for campaigns
* Collate metrics from all marketing channels for reporting to management, ensuring clear insights on performance
* Conduct post-event analysis to evaluate the success and impact of promotional activities
Requirements
What We’re Looking For
* Native-level fluency in French with conversational English skills
* Proven experience in social media management and content creation, ideally in a B2B environment
* Proficient in Canva, Instagram, and other social platforms, with strong copywriting skills and creativity
* Ability to work collaboratively with cross-functional teams to maximise brand impact
* Strong organisational and communication skills
Benefits
* Salary of £30,000 - £35,000
* Opportunity for professional growth within a fast-expanding brand
* Collaborative team environment with a commitment to career development
If you are an enthusiastic marketer with a passion for digital content and brand-building, we’d love to hear from you. Join us to play an instrumental role in developing a leading brand’s presence in France. Contact us to discuss this opportunity further.