Job Description
Are you a highly motivated marketer with a passion for both B2B and B2C marketing looking to grow your career with a global leader in recruitment marketing?
Your new role
Reporting to the Group Marketing Director you will be part of a small and collaborative marketing team. You will be responsible for the marketing activities of our three global brands. Working in a busy, sales environment where no day is the same, you will need to deliver a high-class service to our internal and external stakeholders, including:
1. Execute marketing plans: Showcasing the full suite of recruitment services, ensuring these reach our target audiences effectively.
2. Content Creation: Craft content that highlights the breadth of our recruitment solutions, including client case studies, industry insights, recruitment advice, and new service launches. Deliver content across digital channels, boosting awareness of our product portfolio among current and prospective clients.
3. Client-Focused Marketing: Tailor marketing activities to meet client needs, including web analytics, data interpretation, and preparing reports that support business decisions.
4. Campaign Execution: Work closely with the Group Marketing Director to develop and implement targeted B2B marketing campaigns, using segmentation and data insights to reach decision-makers. Create compelling collateral, email content, press releases, and thought leadership pieces.
5. PR: Write press releases for news, reports, and thought leadership.
6. Marketing Analytics: Produce analytics reports to evaluate campaign success, identifying areas for improvement to optimise reach and impact. Provide actionable recommendations based on performance data to enhance marketing ROI.
7. Automation: Create email copy to build out our automation activities.
8. Events: Co-ordinate client and candidate exhibitions and other events as required.
9. New media channels: Identify new media channels that will support the delivery of the Group’s business plan.
10. Proofreading: Proofreading copy from other members of the marketing department and other internal stakeholders.
11. Brand Protection & Development: Act as a brand ambassador, ensuring all content and marketing efforts align with our standards and brand guidelines across the Faststream Group.
12. Training: Deliver marketing-related training.
13. Marketing cover: Cover the Marketing department function as and when required.
Please note that this is not a social media role.
About you
This fast-paced role requires a confident communicator (written and verbal) with excellent time management and organisational skills, who can work autonomously, to tight deadlines and turnaround campaigns quickly and professionally.
You will also need to be methodical with high attention to detail as professional precision is paramount to this role.
Essential experience and qualifications include:
* Minimum five years of marketing experience
* A degree in Marketing, Business, Media, Communications, Digital Media, Journalism or English
* Proficient use of the Microsoft Office Suite including PowerPoint, Word and Excel
* Experience in B2B Marketing
* Passion for data quality
* Writing short and long-form content
* Website content management systems
* Data analysis
* Search Engine Optimisation (SEO)
Desirable experience and qualifications include:
* Use of Canva or Adobe suite
* Experience working in a medium to large business
* Practical marketing experience in a professional services environment
* Google or Hubspot qualifications
Who you will be joining
The Faststream Recruitment Group was established in 1999, employs over 100 people and is dedicated to providing specialist high-end recruitment solutions across the Americas, Asia-Pacific, Europe, the Middle East and Africa.
We are made up of three specialist recruitment brands. Faststream Recruitment is the world’s leading shipping, maritime and energy recruitment business. FRAME Recruitment is a people specialist for the UK’s architecture and interior design sectors. GOOSE Recruitment, our newest brand is focused solely on the aviation and airlines marketplace.
We are a sales and marketing-led business. Marketing has played a central part in the company’s growth over the last 25 years and our forward-thinking approach to digital marketing, data, technology, content and PR has been key to getting the business where it is today.
We have a fantastic online presence, attracting job seekers and clients to our websites each month, we enjoy a following of over 100,000 on our social media channels. We are continually developing our online and offline presence. In the last three years, we have invested in a new CRM system and three new websites. We are early adopters of new technology and lead the way in recruitment marketing and thought leadership. We also attend and host events across the globe.
Location
You will be based in our head office in Town Quay, Southampton (United Kingdom) and will benefit from flexible working hours.
Your reward
Your new role comes with the following benefits:
* Free Southampton city centre parking
* Flexible working hours
* Social events including Christmas and Summer parties
* Loyalty leave
* Pension scheme
* Mental health and well-being support
* 23 days annual leave plus bank holidays
* Office Christmas/New Year closure
* The ability to buy and sell annual leave
* Life insurance scheme
* 5mins.ai Learning & Development Platform
* Long service incentives
* Eye tests and Flu Jab
* Free fruit
* Prosecco on your Birthday
* Private individual health care after 12 months tenure
Please apply with your CV to be considered for this role.
At Faststream Recruitment Group, we celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr