Director GTM Enablement
Are you passionate about science and technology?
Are you experienced in developing and implementing GTM best practices, playbooks, and frameworks?
Location: London or Amsterdam
About Our Team
At Elsevier, our team is dedicated to driving innovation and excellence in the information and analytics industry. We are a diverse group of professionals who are passionate about advancing healthcare, open science, and improving performance for the benefit of humanity. Our collaborative environment fosters creativity, growth, and a shared commitment to making a positive impact.
About the Role
The Director GTM Enablement will play a pivotal role in bridging the gap between product development, marketing, and sales teams to ensure the successful launch and sustained success of products in the market. This role involves strategic planning, cross-functional collaboration, sales enablement, content development, product launch management, performance analysis, and customer feedback integration.
Responsibilities
* GTM Planning & Coordination: Develop and execute comprehensive Go-To-Market strategies for A&G solutions, ensuring alignment with business goals and across functions.
* Innovation Scaling: Support the introduction of new innovations, driving market adoption and scalability.
* Product Positioning & Revenue Enablement: Assist in refining product positioning, ensuring revenue enablement plans across solutions and alignment from pre-sales motion to post-sales customer success.
* Market Expansion: Identify and support opportunities for market adjacency expansion to drive business growth.
* GTM Excellence and Best Practices: Develop and implement GTM best practices, playbooks, and frameworks to optimize market execution.
Requirements
* Have solid business acumen and experience in Go-To-Market strategy, product marketing, or related fields.
* Have the ability to work cross-functionally with product, sales, and marketing teams.
* Be experienced in market research, competitive analysis, and customer insights.
* Have excellent communication and project management skills.
* Demonstrate the ability to analyze performance metrics and optimize strategies accordingly.
Work in a Way That Works for You
We promote a healthy work/life balance across our organization. With an average length of service of nine years, we believe in providing an environment where you can thrive. Our benefits include parental leave, study assistance, and sabbaticals to help you meet both your current and future goals.
Working with Us
As an equal-opportunity employer, we are committed to your success. Here, you’ll find an inclusive, collaborative, and innovative environment where everyone contributes to our mission. Our teams are diverse and passionate about what they do.
About the Business
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
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