Job Description:
Introduction
Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.
The Global Addressable Media team is working across London and Amsterdam, delivering digital media services to connect brands with consumers via best-in-class digital ad experiences and drive sustainable growth. We believe in the core principle of Value for All, by leading the transformation of the digital advertising industry so it creates an honest, clear & meaningful value exchange for our people, clients, society, consumers and the media industry. Together with 100 like-minded colleagues we run digital campaigns for advertisers over 50+ markets around the world. We have over 30 different nationalities in our teams and work closely with teams of Google, Meta, Amazon and many others to learn and use the most of those technologies.
We're hiring for a Client Lead as part of Global Addressable in London.
Purpose of the Role
Is to provide strategic recommendations and manage all resources to ensure the Client's marketing needs are met. They are viewed as a trusted advisor to client, understands and articulates client business insights and leverages to contribute ways to move business forward, lead and monitor the day-to-day activities; proactively identify new business building insights and opportunities, manage, motivate and develop their team; work with other departments to develop and execute strategies that will build the Client's business.
Key Responsibilities
Business lead
1. Responsible for structuring, leading, and managing the pod to deliver business according to set targets.
2. Input into shaping of your respective pod, which includes KPI's, training and hiring of key members of the team.
3. Managing the finance process, forecasting, and reporting to the business.
4. Working with the framework provided by the Client Partner to succeed in hitting targets.
5. Managing the Business - delivering the service proposition to clients and full end-to-end management of the business on individual clients.
Client and Agency relationship
1. Managing the relationships between select agencies with dentsu and its clients to achieve revenue goals and build out commercial strategy.
2. Client facing role which requires commercial acumen to play the role of educator, specialist and thought leadership in audience targeting, data management and programmatic/paid social buying.
3. Pushing to exceed targets and be at the forefront of paid media innovation for GAM and its clients.
4. Looking consistently on developing how we can "do things better" with paid media so that we are ahead of competition.
5. Stakeholder Management - internal and external & local and global stakeholder management.
6. Commercial and service ownership of client relationship - drives seamless delivery and profitability of account.
7. Providing accurate plan details and updates to clients.
8. Responsible for general client liaison and administration.
9. Researching new market trends to incorporate into planning.
10. Supporting brand leadership in performing client audits.
11. Leading Client quarterly reviews.
12. Leading performance reporting and governance to support performance goals and continuous improvement activities to make operations more effective for clients and businesses.
13. Leading in implementing a continuous improvement culture to achieve improved media client management in coordination with Media and Performance Operations leadership.
14. Driving the highest levels of financial control.
Team Leader
1. Managing the team tasks, workload, resources and objectives.
2. Regularly contribute to wider team initiatives beyond own team, such as training and new business.
3. Undertaking training and education sessions with clients and agencies to improve programmatic knowledge within the group.
4. Removing obstacles for the team members to proactively approach clients and identify areas of growth, renewal, upselling.
Qualifications + Skills
1. 5+ years of experience in media, advertising, or marketing, with a strong understanding of media planning and buying.
2. Strong knowledge in Programmatic and Paid Social buying.
3. Advanced experience with relationship management.
4. Advanced experience with service & solution frameworks & methods.
5. Advanced negotiation & influence skills.
6. Advanced project management and market research skills.
7. A passion for digital marketing and the desire to grow within this industry.
8. Experienced in team management.
What we offer
1. This is a permanent role.
2. The teams are based in our London office and operate under flexible working arrangements and are in the office two days per week.
3. As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs.
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles - we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
About dentsu
Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
Diversity, equity, and inclusion sits at the heart of our Social Impact strategy - our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.
Location:
London
Brand:
Global Addressable
Time Type:
Full time
Contract Type:
Permanent
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