Job Title: Sunsilk Global Engagement & Comms Assistant Brand Manager
Location: 100VE, London
Reporting to: Sunsilk Senior Global Engagement & Comms Manager
About B&W
Beauty & Wellbeing (B&W) includes some of Unilever’s most exciting categories including Skin Care and Hair Care with brands like Dove, Sunsilk, Clear and Vaseline. We are also home to our Prestige portfolio of luxury brands such as Dermalogica, Hourglass and Living Proof; and Health & Wellbeing, a carefully crafted collection of Vitamins, Minerals and Supplements brands including Liquid I.V., Nutrafol and OLLY.
We are building a unified and mutually supportive team of people who are beauty and wellbeing-obsessed, consumer-focused and driven by a passion for winning. Our role is to add value to our brands, deliver tangible beauty benefits through our products, create desire, and pioneer trends.
With more than 1 billion people using our products every day, we have an opportunity to use our scale for good. We’re embracing a new era of beauty and wellbeing. One that’s inclusive, equitable, regenerative, and positive. So that people and the planet can thrive together.
About Sunsilk
Sunsilk is a billion-euro brand for Unilever, housed under the Beauty and Wellbeing division. As a cornerstone brand for the hair category, Sunsilk's agenda is to drive growth and reassert our leadership as a true hair care brand. While a global brand, Sunsilk behaves extremely locally, with sizeable footprints in LATAM, SEA, SA, and the Middle East/Turkey. In these markets, our ambition is to build intense brand experiences that drive growth and brand power.
Responsibilities
The successful candidate will report to Sunsilk Senior Global Engagement & Comms Manager. We seek a Senior Assistant Brand Manager capable of leading engagement and communications projects. This position offers an excellent opportunity to demonstrate independent leadership and clearly ownable deliverables. We’re looking for a candidate who can hit the ground running, exhibit high levels of responsibility and ownership, have an immense bias for actions, and desire to develop within the exciting and demanding world of hair care. An excellent eye for beauty & aesthetics is essential.
Main responsibilities include:
* Lead Comms activities for a key global project, including, but not limited to, project management, OTIF delivery on essential communication and content assets, and adaptation of communication assets for key market airing. Strong focus on Social-led campaigns, digital, Other say and Partnerships.
* Deploy and track best-in-class Engagement Toolboxes across key Sunsilk markets, embedding all the strengths of the brand cohesively into one strong story the countries will have to activate using a centralized engagement framework (ATL, cohorts and media that matters).
* Co-lead delivering the brand transformation through a new & unified brand world, delivering a consistent brand calendar and communication cadence on a Core of the Core projects, bearing in mind local insights for key markets.
* Track and govern the implementation of Distinct Brand Assets in all markets/assets.
All About You
* Has at least 3 years of experience in Comms/Engagement with a strong passion for Beauty or Personal Care with eye for detail, beauty and craftsmanship.
* Has experience in managing cross-cultural relationships with multiple markets.
* Has experience in developing successful communication both ATL and BTL.
* Has experience in effectively managing the relationships with global advertising agency partners.
* Strong sense of ownership with ability to lead & manage quality & deadline of workstream on your own.
* Has strong communication skills, can articulate a clear point of view, and share it with key internal and external stakeholders across functions.
* Is a problem-solver: someone who can identify and clearly articulate an issue and propose solutions.
* Is curious and has empathy: someone who asks the right questions, is externally focused and obsessed with trying to understand consumers better.
* Consumer-centric & alert with new market/consumer trends.
* Is a creative thinker, able to express good creative judgement of assets developed by agency partners, keeping brand and consumer insights in mind.
* Shows leadership and is reliable: holds the team accountable for deliveries and keeps things moving with speed without letting any ball drop.
* Is a natural team player with strong collaboration skills.
* Be bold in thought and brave in action. Have a healthy disregard for status quo.
* Ability to work autonomously in a fast-paced environment.
* This is a BIG role, and you must be able to multi-task, whilst remaining agile and reactive.
* A positive can-do attitude, rigour, and ability to hold yourself (and others) accountable.
* External focus, aware of what is happening in key brand interest areas and apply that to the job.
* Desire to drive new, big ideas to drive the brand forward.
* Excellent written and spoken business English.
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