Are you passionate about digital marketing and ready to take ownership of impactful campaigns?
Are client is looking for a Digital Marketing Specialist to join their team and play a key role in making a meaningful impact, contribute to sustainability and be part of an exciting growth strategy.
Key Responsibilities:
* Driving business growth through strategic digital marketing, optimising paid search, website content, and campaign development
* Ability to write content for Blogs/ video content and graphical onto the Bing/ LinkedIn ads and across all paid media
* Manage and optimise paid advertising accounts to meet business goals, PPC is required.
* Improve keywords, bid strategies, and ad copy through data analysis
* Oversee tracking and conversion integration
* Own and manage the structure and content of their website across multiple markets and channels
* Continuously optimise digital channels to maximise ROI
* Use variety of Web analytics tools to measure the effectiveness of digital marketing efforts
* Create compelling content for marketing campaigns to drive lead generation
Experience:
* Experience with B2B email marketing
* Expertise in Google Ads and other digital advertising platforms
* Strong people skills
* Excellent communication skills with the ability to engage effectively with senior leadership
* Knowledge of managing international, multi-language WordPress websites
* Experience with B2B email marketing
* Experience with CRM systems (Microsoft Dynamics experience is a plus)
Full UK driver’s license
Benefits:
* Private Medical Insurance
* Enhanced pension
* 25 days holiday plus 8 days bank holidays
* Option to purchase additional holiday
* Death in service x4
* Ongoing opportunities for learning and development
This is a fantastic opportunity for an experienced Digital Marketing Specialist to join a leading global company. Ready to take your digital marketing career to the next level? Apply today!