Brief Overview
A mega-successful PR and social media agency based in the heart of Manchester is looking for a savvy B2B PR Account Manager, who’s looking to create a better career for themselves.
In terms of career progression – you’ll be hard-pushed to find better – you’ll work with an endless list of iconic brands, alongside people who are invariably cheerful and approach things with a large slice of verve and enthusiasm.
The role
This agency is big on ideas and creativity and boy oh boy do they create noise! Working with several iconic brands across numerous sectors and for diverse audiences – bored you won’t be!
As a B2B PR Account Manager, you will be assisting your Account Director with day-to-day client management as well as guiding and mentoring a team around you. A key element will be to orchestrate and execute creative ideas on behalf of your clients to generate awareness & media coverage and provide continuing input on strategy for future campaigns. You’ll also oversee junior team members who are all experienced so it will be more of a matter of developing their abilities. You’ll also oversee other aspects of campaigns from collateral to photography and this will all be in conjunction with teams of strategists, thinkers & planners so there are plenty of resources to tap into.
Other duties will include developing sound client relationships, taking accurate briefs from clients and developing plans that can range from releases and features to running social media for clients across relative platforms.
What we’re looking for
We’re looking specifically for someone with a real passion for B2B-focused communications and at least 3 to 4 years of agency or in-house experience. You’ll have a natural aptitude for creating engaging social content coupled with a strong understanding of how to distribute it effectively across traditional, digital, and social media to create a real impact.
You’ll be creative and innovative confident with proven experience working on big brand campaigns & comfortable running strategic, targeted social media campaigns which have produced a true ROI. You’ll need a wise head for social media management – reacting to topical conversations on behalf of brands and starting new ones as well as experience in producing a variety of different kinds of content. A good understanding of all types of media/stakeholder touch points and how to integrate and target them is helpful as well as an eagerness to build genuine media relationships across national, sector and regional media.
You’ll also be someone who will immerse themselves in your clients’ brands and markets and be glued to the news and social trends – with the knowledge, confidence and expertise to react when relevant for clients.