Salary: £26,000 to £30,000 In the role of the Marketing Copywriter, you will be responsible for creating high-quality written content that aligns with our brand voice and marketing strategies. You will work with the marketing team to develop compelling copy for various channels, including our websites, emails, social media, advertisements and more The Marketing Copywriter Overview: Write clear, persuasive and engaging copy for a variety of marketing materials, including website content, social media posts, blog articles, advertisements and product descriptions. Collaborate with the marketing team to develop and execute content strategies that support brand awareness, lead generation and customer retention. Conduct research to understand our target audience, industry trends and competitive landscape. Edit and proofread copy to ensure it is free of errors, adheres to brand guidelines and maintains a consistent tone and style. Work closely with designers, marketers and other team members to ensure content is visually appealing and effectively communicates key messages. Work closely with our SEO team to improve search engine rankings and drive organic traffic. Monitor and analyse the performance of content to make data-driven recommendations for improvements. Stay up to date with industry trends, best practices and emerging technologies to continually enhance the quality and effectiveness of our content. The Benefits for a Marketing Copywriter: Starting salary of up to £30,000 Private equity backed employer - we will provide continuous support and development throughout your career - we invest in you 23 days annual leave, increasing with length of service from year 2 plus bank holidays Private healthcare and dental plan schemes, supplying wellness and mental health support services Desired Experience/Qualifications: At least 2 years experience working in a Copywriter role (or similar) Bachelors degree in Marketing, Communications, English, Journalism or a related field. Balance creativity and flair with a keen eye for detail, a passion for storytelling and the ability to adapt your writing style to different audiences and platforms. Strong research skills and the ability to quickly grasp complex topics and translate them into clear, engaging content. Experience with SEO best practices and content optimisation techniques. Exceptional writing, editing and proofreading skills with a strong attention to detail. Understanding of software platforms used to monitor and measure engagement and content performance Basic understanding of HTML, CMS platforms and web design principles Excellent time management skills and the ability to manage multiple projects simultaneously Why Join WCCTV? WCCTV was founded in 2001, in the UK and is the market leader for rapid deployment, mobile surveillance systems specifically designed to deliver video securely and efficiently via 4G LTE networks. In 2021, the Private Equity Firm LDC, made a substantial investment into WCCTV. This investment will allow us to rapidly scale and grow in the UK and continue our services as a market leader. In addition to this investment and other awards, WCCTV were named in association to The Independent’s E2E Tech 100 List, as one of the UK’s Fastest Growing Technology Companies. We believe our employees are our strongest asset and for that reason, we are dedicated to supporting their professional and personal development. If you feel that you have the relevant skills and experience, please click ‘apply’ today to be considered as our Marketing Copywriter - we would love to hear from you. Up for the challenge? Here at Wireless, the people are the centre of what we do, if you match our values of Quality, Innovation and Customer First, we might be the employer for you. If so then please click 'Apply' to start your application. WCCTV is an equal opportunities employer, inviting applications from diverse backgrounds to promote inclusivity in our workforce.