Job summary
As a Customer Relationship Manager at Barchester, you'll help build the reputation of their care homes to ensure they're a success. You'll support teams across care homes in the South Division to grow their occupancy with a focus on private occupancy. You'll boost the homes' reputation for quality care within local communities and showcase their best qualities to prospective residents and their families.
Main duties of the job
You'll be responsible for strengthening the homes' web presence, improving the enquiry management process, and liaising with General Managers to ensure a rapid response to pre-admission assessments. You'll develop strong sales and marketing teams in the homes, helping them tap into knowledge about local community groups and overseeing the homes' event and activity programming. You'll also conduct customer satisfaction research to identify areas for improvement and provide feedback to the leadership team.
About us
Barchester Healthcare is a large organization that provides high-quality care in its homes across the UK. They are known for their warm and supportive environment, offering opportunities for career growth and development.
Job description
Job responsibilities
ABOUT THE ROLE As a Customer Relationship Manager at Barchester, you'll help us to build the reputation of our homes to ensure they're a success. It'll be your responsibility to support teams across care homes in our South Division to grow their occupancy with a focus on private occupancy. You'll do that by boosting their reputation for quality care within local communities and showcasing their best qualities to prospective residents and their families.
Day-to-day, you could be strengthening the home's web presence, improving the enquiry management process or liaising with General Managers (GMs) to ensure a rapid response to pre-admission assessments. We'll also rely on you to develop strong sales and marketing teams in homes, helping them to tap into knowledge about local community groups and you'll oversee these homes in putting together a programme of events and activities targeted at these groups.
You'll carry out customer satisfaction research to pinpoint areas that can be improved in the conversion process and provide feedback to our wider leadership team, as well as weekly updates on live enquires and community engagement. As a Customer Relationship Manager, you'll help connect us with residents who need quality care and support, making a real difference to their lives.
ABOUT YOU You'll have an impressive track record in sales and marketing, managing enquiries and general networking to join us as a Customer Relationship Manager. It's also important that you have experience in the delivery of multi-site marketing activities, as well as delivering against targets ideally but not essentially with experience in the care and health industry. As a self-motivated individual with a creative mindset, you'll be able to work as part of a multi-functional team.
We're looking for someone who can be empathetic towards customers who are experiencing an emotional and challenging journey. That means you'll have excellent communication and interpersonal skills too. This role requires you to work from home with regular travel, so it's essential that you have a willingness to travel and full driving licence.
REWARDS PACAKGE As well as a competitive salary, we can offer you impressive benefits, including a car allowance, mobile phone, laptop, and free training and development. You'll have plenty of opportunity to grow your career in a large organisation that's renowned for its warm and supportive environment.
If you'd like to use your organisational and people skills in an organisation that provides the quality care you'd expect for your loved ones, this is an empowering and rewarding place to be.
4400
Person Specification
Qualifications
Essential
1. You'll need an impressive track record in sales and marketing, managing enquiries, and networking. Experience in the delivery of multi-site marketing activities and in the care and health industry is preferred but not essential. You should be a self-motivated individual with a creative mindset, able to work as part of a multi-functional team.