SF Recruitment have partnered with a high growth organisation based in Birmingham City Centre, who are looking to recruit a Marketing Project Manager on a permanent basis. This is a great opportunity to join an organisation that works with well known, global brands, and that offers plenty of progression & development opportunities.
Hours: site based 9am-5pm at new City Centre offices
Salary: up to £37k
Role Summary
We are seeking a highly organised and proactive Marketing Project Manager to oversee marketing campaigns for third-party brands within the distribution business. This role is pivotal in planning, coordinating, and executing marketing initiatives that align with both our company's goals and the objectives of our partner brands. You will manage projects end-to-end, working with internal teams, external agencies, and third-party brand stakeholders to deliver campaigns on time, within budget, and to high standards.
Key Responsibilities
1. Project Planning and Strategy:
- Strategise, lead and manage multiple go-to-market projects simultaneously
- Develop comprehensive project plans for marketing campaigns, clearly outlining objectives, timelines, deliverables, and budgets.
- Collaborate with partner brands to align project goals with their unique market strategies, brand guidelines, and target audience.
- Research industry trends and competitor activities to refine and innovate marketing approaches, ensuring projects have maximum market impact.
- Effectively communicate project status, updates and key decisions to stakeholders at all levels.
2. Stakeholder and Partner Collaboration:
- Serve as the primary point of contact for third-party brands, fostering strong relationships to ensure brand alignment and effective communication throughout project lifecycles.
- Coordinate with internal teams (e.g. Design, Ecommerce, Development, Fulfilment) and external agencies to ensure campaign assets and deliverables meet the specifications and expectations of partner brands.
3. Campaign Execution and Performance Optimisation:
- Oversee the execution of integrated marketing campaigns to trade and consumers, including advertising, in-store activations, content creation, digital, and events, ensuring alignment with both distribution and brand objectives.
- Monitor campaign performance using analytics tools, identify areas for improvement, and adjust strategies to optimise results in real time.
- Conduct quality control on all project outputs to ensure they meet high standards and adhere to brand guidelines.
4. Budget and Resource Management:
- Manage project budgets, ensuring the efficient use of resources and compliance with financial goals for both our company and third-party brands.
- Track and report expenses, identifying opportunities for cost savings and adjusting project plans as necessary to meet budgetary targets.
5. Risk Management and Problem Solving:
- Identify and mitigate risks throughout project lifecycles, proactively solving challenges to minimise disruptions.
- Adjust project timelines and activities as needed to address unforeseen changes, ensuring projects remain on track.
6. Documentation and Reporting:
- Maintain thorough project documentation, including plans, status reports, and meeting summaries.
- Prepare regular reports for both internal stakeholders and partner brands, providing updates on campaign progress, performance metrics, and key learnings.
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