Brand Marketing Manager - Gaming / Tech Sector
Our client is a leading, independent video games label and creative partner for developers from all over the world. Our mission is: delivering pioneering indie games that players around the world will love for a lifetime.
Their company is the largest and longest-standing entity within a group which is listed on the London Stock Exchange.
You will report into the Senior Brand Marketing Manager and work closely with the Head of Marketing.
You will take ownership for the creation & execution of marketing plans for your games, working with internal specialists, agencies, and external teams to deliver unique integrated marketing plans that deliver results.
Analyse and report on campaign performance throughout the lifecycle to inform strategic decision making of both live and future game releases.
Oversee marketing deliverables, including planning and accounting for assets requests, press opportunities, production, and the product plan. Proactively analyse the games marketplace and wider entertainment industry to understand game audiences, competitors, and changes in the industry.
Work with game teams to supply detailed marketing strategies to best deliver results for their games.
Bring excellence in creative thought and innovative ambitions to marketing campaigns, inspiring the best in others and always placing the players and product first.
Act as a champion of collaboration with your teammates: solve problems, elevate thinking and generate ideas however you can with the people closest to the product.
What we would like to see:
* Previous experience releasing games onto multiple platforms, within indie or AAA space and anything in between.
* Previous experience in creating and executing inventive marketing strategies to bring a diverse range of games to market.
* An analytical mindset, with the ability to synthesize data, market trends, and user feedback to assist the team in creating insightful product features.
* Strong communication skills and a natural ability to influence. You should be a proactive, determined, and effective cross-functional driver.
* Positive attitude, engaged work ethic, and the ability to work in a highly collaborative team environment.
* Developer partner management / relationship experience.
Seniority level
Associate
Employment type
Full-time
Job function
Marketing
Industries
Internet Marketplace Platforms, Computer Games, and Software Development
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