A leading global Publisher is looking for a Product Marketing Executive to join their Higher Education division. With hybrid working, based in our client's Hampshire office 1 day per week (or fortnight depending on experience), you will be eligible for a range of excellent company benefits, including: company pension, private healthcare, wellness days and much more!
As Product Marketing Executive, your remit involves planning and implementing strategic marketing plans for several product portfolios, including Psychology and Marketing for the Higher Education sector. You will apply appropriate marketing activities to generate new sales leads and support the sales teams across the EMEA region, and work collaboratively with colleagues to deliver effective campaigns. With a deep knowledge of products, markets and customers you will effectively position the mix of print, eBooks and online learning platforms to target audiences across the Higher Education sector.
This is an excellent opportunity for someone with product marketing experience to join a highly successful team. Alongside product marketing experience, we are looking for the following, ideally, in the successful candidate:
1. Experience exploring different channels.
2. Familiarity with a CRM system, Salesforce preferably.
3. Can effectively brief into other teams.
4. Project management skills and software familiarity, e.g. of Workfront.
Experience of marketing within Publishing, EdTech or the Higher Education sectors would be highly valuable but not a must. Strong communication skills are essential, with the ability to transfer knowledge effectively. You will be adept at meeting deadlines, and will thrive in a collaborative environment.
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