Description
The role of the Expertise and Innovation (E&I) Analytics Manager is to be a subject matter expert in all things related to web analytics deployment and practice, from reporting to activation of the data primarily on owned digital assets (website, mobile apps, CRM).
As part of the fifty-five Expertise and Innovation division, you will work with both our engineers (front-end & cloud) and our consulting team, particularly in the context of solution design, prototyping and methodology design & delivery.
This role is responsible for:
Delivery
1. Being the primary stakeholder for analytics & martech deployment projects
2. Evaluation of business & technical requirements
3. Measurement plan creation
4. Supervision of delivery
5. Supporting the technical solution design for data consulting projects
6. Use case definition
7. Architecture design
8. Regulatory compliance
9. Solution deployment
Expertise
1. Researching advances in analytics, martech and adtech world & keeping the team up to date
2. Designing & delivering internal and external training sessions
3. Ensuring best-practice deployment by setting and facilitating the use of 55 frameworks
Business Development
1. Acting as a pre-sales engineer for enterprise-level data consulting projects
2. Supporting business development for proprietary & licensed (primarily Google Analytics 360) analytics solutions
Requirements
1. 3-5 years technical Analytics & Insights experience
2. Hands-on experience in end-to-end web & app analytics deployment
o Familiarity with front-end programming languages (JavaScript) is required
o Familiarity with tag management systems (GTM, Tealium) is required
o Enterprise-level Google Analytics 360 deployment experience is desirable
o Advanced Adobe Analytics deployment experience is desirable
3. Knowledge of reporting automation solutions
o Having designed, created and automated at least one set of reporting
o Experience in developing API-based solutions is desirable
o Experience using Google Cloud Platform and SQL & Python is desirable
4. Interest in problem solving and finding new solutions
5. Good understanding of tech & digital industry
6. Familiarity with modern audience management tools (such as CDPs) is desirable
If this sounds like you, please get in touch! We look forward to meeting you.
In return, we are pleased to offer you the following benefits:
1. Being part of a multicultural, dynamic and fast-growing team
2. Continuous (and certified) training on the digital ecosystem and technologies (initial training for all new employees, followed by recurring training sessions)
3. Phone allowance
4. Private medical coverage through AXA
5. Transport for London travel card allowance - covering 50% of zone 1-2 allowance
6. The flexibility to work remotely for part of the week - this will continue post Covid
7. 25 days holiday per year, in addition to UK bank and public holidays
8. Company pension plan
9. Company-sponsored sporting and social activities
10. Monthly Codecademy subscription - reimbursable upon completion of chosen training path
fifty-five encourages diversity and is committed to guaranteeing equal treatment of all applications, regardless of gender, age, origin, sexual orientation, state of health or political or religious opinion.
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About 55
Part of the Brandtech Group (formerly You & Mr Jones), fifty-five is a data company helping brands collect, analyse and activate their data across paid, earned and owned channels to increase their marketing ROI and improve customer acquisition and retention. Headquartered in Paris with offices in London, Hong Kong, New York and Shanghai, the data company was named by Deloitte as one of the fastest-growing tech firms in Europe, thanks to its unique technology approach combining talent with software and service expertise.
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