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Senior Account Manager - BMW Group (Rolls-Royce Motor Cars)
Cognizant Moment: Cognizant Moment is the Retailer Marketing Agency for BMW Group. We work with the BMW, MINI, Rolls-Royce Motor Cars and BMW Motorrad brands to deliver marketing campaigns, guidance and tools to their network of Retailers/ dealers. In this instance we are looking for a Senior Account Manager to join the Rolls-Royce Motor Cars account, responsible for global dealer marketing across five regions including North America, Europe, Middle East & Africa, APAC and China.
Role Purpose: This is a hybrid account and project management role, so you will be responsible for end-to-end delivery of multiple creative and strategic content-based projects, whilst maintaining excellent client service levels. You will have great client management skills, and the ability to build trusted relationships with multiple stakeholders.
Main Responsibilities
Client Management
1. Manage the day-to-day relationship with clients, building and maintaining strong working relationships so that they trust and value your opinions.
2. Liaise with clients regularly (responding to briefs, attending meetings, status reporting, information seeking, managing milestones and approvals).
3. Identify and resolve issues before they arise.
4. Give good strategic advice to clients based upon previous experience.
5. Develop an understanding of the brand and take responsibility for ensuring agency output is accurate, compliant and of the highest quality.
6. Work collaboratively with other agency teams, including strategy, creative studio and technology to ensure the best result for your clients.
7. Upload creative assets to the Retailer Marketing Services platform (ENGINE) and manage keyword tagging to ensure assets are easily found.
8. Report on dealer engagement to measure campaign success, and proactively identify ways to improve this ongoing.
9. You will not have direct line management responsibilities in the immediate instance, but if this is a requirement in the future you will ensure regular appraisals, clear objectives and career plans are put in place.
Project Management
1. Work with stakeholders to interrogate client briefs, understand requirements, define project scope and ensure projects are realistic and achievable.
2. Produce, manage and reconcile project documentation, including plans, timelines and budgets.
3. Forecast and manage project resource requirements.
4. Write and communicate thorough, informed creative briefs.
5. Motivate the internal team to make sure the work is the best it can be and champion great creative practice with clients.
6. Identify and manage risks and issues across projects, escalating where required and resolving/minimising issues with the project team.
7. Consult, manage and inform stakeholders, internally and externally to facilitate the smoothest possible delivery.
8. Able to adapt and respond quickly to change, and confidently able to manage multiple projects at any one time.
9. Monitor performance, including project health and report on KPIs regularly.
10. Embrace change, and manage it to avoid scope creep.
Your Experience:
1. Excellent client management skills with a proven ability to add value to clients.
2. Have the confidence to ask questions and challenge where required, to ensure you fully understand and can articulate client requirements.
3. Experience of managing creative work through studio, including brief-writing, briefing teams, reviewing work and feeding back.
4. Strong project management skills, with experience of managing budgets, estimates and schedules.
5. Ability to multi-task in a fast-moving environment.
6. A problem solver who takes responsibility for finding a resolution.
7. Excellent organisational skills and attention to detail.
8. Calm and pragmatic, with a can-do attitude.
9. You bring teams together and facilitate them doing their best work.
10. Experience of automotive, retailer and/or luxury marketing (desirable).
The Cognizant community:
We are a high caliber team who appreciate and support one another. Our people uphold an energetic, collaborative and inclusive workplace where everyone can thrive.
1. Cognizant is a global community with more than 300,000 associates around the world.
2. We don't just dream of a better way - we make it happen.
3. We take care of our people, clients, company, communities and climate by doing what's right.
4. We foster an innovative environment where you can build the career path that's right for you.
About us:
Cognizant is one of the world's leading professional services companies, transforming clients' business, operating, and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build, and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant (a member of the NASDAQ-100 and one of Forbes World's Best Employers 2024) is consistently listed among the most admired companies in the world. Learn how Cognizant helps clients lead with digital at www.cognizant.com.
Our commitment to diversity and inclusion:
Cognizant is an equal opportunity employer that embraces diversity, champions equity and values inclusion. We are dedicated to nurturing a community where everyone feels heard, accepted and welcome.
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