Why Here?
British Heart Foundation is a renowned charity driving lifesaving research in heart disease. The organization funds cutting-edge clinical trials and harnesses big data to revolutionize treatment and prevention strategies. The Digital team leads an experimentation program that optimizes donor journeys and engagement. Emphasizing diversity and inclusion, BHF creates a supportive workplace where every contribution matters. This is an inspiring setting for professionals passionate about making a tangible difference.
What Will You Do?
As a Digital CRO Analyst at British Heart Foundation, you will uncover conversion challenges using Google Analytics 4 and Looker Studio. You will set up custom funnels and reports to generate actionable insights that drive impactful A/B tests and optimization strategies. You will collaborate with product owners and cross-functional teams to analyze customer journeys and improve fundraising outcomes. Additionally, you will manage a testing program for high-profile events such as the London to Brighton bike ride. Your efforts will directly fuel income growth for lifesaving research.
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