Job Description
Marketing Manager
Company: Delve Search (Executive Search Specialists)
Location: Northwich, UK (Hybrid Working & Part Time Available)
About Us:
Delve Search is a boutique executive search firm with offices in Northwich & Munich, specialising in high-level recruitment services across the UK and Europe. We provide a consultative and tailored approach to executive recruitment, and we are growing rapidly. As part of our ambitious growth plans, we are looking for a talented Marketing Manager to elevate our brand and help drive our business forward.
Role Overview:
We are seeking an experienced Marketing Manager to develop and execute marketing strategies that will enhance Delve Search’s visibility and contribute to our business growth. The ideal candidate will have a strong understanding of marketing for service-based businesses, a creative flair, and hands-on experience with platforms like LinkedIn, trade show materials, lead generation, and SEO.
Key Responsibilities:
* Marketing Strategy: Develop and implement comprehensive marketing strategies to promote Delve Search’s services and brand.
* Lead Generation: Create and manage marketing campaigns (including lead magnets) to attract new clients and candidates.
* Content Creation: Produce engaging marketing collateral such as brochures, case studies, blog posts, and newsletters.
* Social Media Management: Manage Delve Search’s presence on LinkedIn and other relevant platforms to promote job openings and attract clients and candidates.
* SEO and Website Management: Work with the web development team to optimise the website for SEO and create content that drives traffic and boosts search rankings.
* Event Marketing: Develop materials for trade shows and industry events, ensuring a consistent and impactful brand message.
* Email Marketing: Manage email campaigns to keep clients and candidates informed about industry trends and Delve’s services.
* Analytics & Reporting: Track the performance of marketing campaigns, providing insights and recommendations to maximise return on investment (ROI).
Key Requirements:
* Proven experience in marketing for a service-based business, ideally within recruitment, consultancy, or professional services.
* Expertise in social media marketing, particularly LinkedIn.
* Strong understanding of SEO and experience with web content management.
* Demonstrable experience in lead generation campaigns and creating compelling marketing collateral.
* Experience in trade show marketing and managing event materials.
* Excellent written and verbal communication skills.
* Ability to work independently and as part of a team to ensure brand consistency and effective marketing execution.
* Creative thinker with strong attention to detail.
Preferred Qualifications:
* Degree in Marketing, Communications, or a related field.
* Knowledge of marketing tools such as HubSpot, Mailchimp, or Google Analytics.
* Experience within the recruitment or professional services sector is desirable.