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Yolk Recruitment are working on behalf of a marketing company looking for a driven and strategic Business Development Manager to spearhead sales efforts within the events and exhibitions industry. This role is perfect for a results-oriented professional with a passion for building strong client relationships, driving revenue growth, and identifying new business opportunities.
The ideal candidate will have a business development, experience in the events or exhibitions sector, and a deep understanding of customised display solutions tailored to the needs of exhibitors and brands.
Key Responsibilities:
* Sales Strategy & Execution:
* Develop and execute a comprehensive business development strategy to drive revenue growth.
* Identify and target potential exhibitors, sponsors, and clients.
* Work closely with marketing to create high-impact sales campaigns that attract premium exhibitors.
* Build and nurture long-term relationships with exhibitors, sponsors, and key industry stakeholders.
* Provide expert consultation to clients, ensuring customised solutions meet their business objectives.
* Deliver exceptional service throughout the sales cycle, from first contact to post-event follow-up.
* Proactively identify new revenue streams and opportunities within targeted industries.
* Manage a robust sales pipeline, using CRM tools to track leads and sales performance.
* Conduct outreach via email, phone, and in-person meetings to secure exhibitor commitments.
Requirements
* 5+ years of experience in business development or sales, with at least 2 years in exhibitions or events.
* Proven success in achieving and exceeding sales targets.
* In-depth understanding of the exhibitions industry, market trends, and client needs.
* Strong negotiation and relationship-building skills.
* Self-motivated, with strong organizational and time management skills.
* Ability to thrive in a fast-paced environment and adapt to evolving demands.
* Experience with CRM software and other sales tools.
* Basic salary £45k (negotiable depending on experience)
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