Job Summary
As a Customer Relationship Manager at Barchester, you'll help build the reputation of our care homes and grow their occupancy, focusing on private occupancy. You'll support teams across 3-4 homes in the Central Division, strengthen the homes' web presence, improve enquiry management, and liaise with General Managers to ensure a rapid response to pre-admission assessments.
Main Duties of the Job
Day-to-day, you could be strengthening the home's web presence, improving the enquiry management process, or liaising with General Managers (GMs) to ensure a rapid response to pre-admission assessments. You'll also develop strong sales and marketing teams in homes, helping them tap into knowledge about local community groups and oversee these homes in putting together a programme of events and activities targeted at these groups. You'll carry out customer satisfaction research to pinpoint areas that can be improved in the conversion process and provide feedback to the wider leadership team, as well as weekly updates on live enquiries and community engagement.
About Us
Barchester Healthcare is a leading provider of care homes in the UK, offering a range of services including residential, nursing, dementia, and specialist care. They are committed to providing high-quality care and supporting their residents to live fulfilling lives.
About the Role
As a Customer Relationship Manager at Barchester, you'll help us build the reputation of our homes to ensure they're a success. You'll be responsible for supporting teams across 3-4 homes in our Central Division to grow their occupancy with a focus on private occupancy. You'll do that by boosting their reputation for quality care within local communities and showcasing their best qualities to prospective residents and their families.
Day-to-day, you could be strengthening the home's web presence, improving the enquiry management process, or liaising with General Managers (GMs) to ensure a rapid response to pre-admission assessments. We'll also rely on you to develop strong sales and marketing teams in homes, helping them tap into knowledge about local community groups and overseeing these homes in putting together a programme of events and activities targeted at these groups.
You'll carry out customer satisfaction research to pinpoint areas that can be improved in the conversion process and provide feedback to our wider leadership team, as well as weekly updates on live enquiries and community engagement. As a Customer Relationship Manager, you'll help connect us with residents who need quality care and support, making a real difference to their lives.
About You
You'll have an impressive track record in sales and marketing, managing enquiries and general networking to join us as a Customer Relationship Manager. It's also important that you have experience in the delivery of multi-site marketing activities, as well as delivering against targets, ideally with experience in the care and health industry. As a self-motivated individual with a creative mindset, you'll be able to work as part of a multi-functional team.
We're looking for someone who can be empathetic towards customers who are experiencing an emotional and challenging journey. That means you'll have excellent communication and interpersonal skills too. This role requires you to work from home with regular travel, so it's essential that you have a willingness to travel and a full driving licence.
Rewards Package
As well as a competitive salary, we can offer you impressive benefits, including a mobile phone, laptop, and free training and development. You'll have plenty of opportunity to grow your career in a large organisation that's renowned for its warm and supportive environment.
If you'd like to use your organisational and people skills in an organisation that provides the quality care you'd expect for your loved ones, this is an empowering and rewarding place to be.
Qualifications
* You'll have an impressive track record in sales and marketing, managing enquiries and general networking. Experience in the delivery of multi-site marketing activities, as well as delivering against targets, preferably with experience in the care and health industry. You'll be a self-motivated individual with a creative mindset and able to work as part of a multi-functional team.
Disclosure and Barring Service Check
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such, it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Employer Details
Employer Name: Barchester Healthcare
Address: Barchester Healthcare, Basingstoke, RG21 8YU
Employer's Website: https://www.barchester.com/
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