Following significant growth over the past few years, we seek a key team player to help us achieve our ambitious targets for the next five years.
We are looking for a Commercial Marketing Manager to support our Asda partnership and our brand in the UK and Ireland.
This position will be flexible for remote working, with occasional office days open to discuss.
About ZAVA
We're on a mission to provide our patients with healthcare that is accessible and dependable at a fraction of today's cost. Our team of Doctors, Engineers, Customer Support Advisors, Marketers, Product Managers, UX Designers, Pharmacists, and Commercial & Operations Specialists work collaboratively to develop and maintain a digital healthcare platform that provides our patients with healthcare that suits their needs & schedules.
The pandemic changed our lives, requiring us to find flexible, remote and innovative healthcare solutions to meet our needs during challenging and changeable periods. Many of our patients turned to telemedicine as a convenient solution to getting their healthcare online from the comfort of their homes. And through delivering a safe and efficient digital healthcare service, we've provided over 8 million consultations across the UK, Germany, France, and Ireland, enabling millions of people with essential access to healthcare when they needed it most.
It's our motivation to continue fulfilling their needs and to expand further to meet the needs of others, ensuring we're always there with the latest tech, treatments and advice. Because we're doing more than providing healthcare, we're enabling & empowering people by making healthcare work for them. We’re here because we care about healthcare and we plan to be the largest digital primary healthcare platform for people across Europe.
About the role
We are looking for someone highly organised and capable of managing projects from start to finish, including writing briefs and overseeing all stages of projects. The role requires a commercial and analytical marketing mindset as you will work closely with both commercial and marketing team members, in addition to our partners including ASDA Health. The ideal candidate will be a creative thinker and problem-solver, with a keen eye to spot weaknesses in our commercial marketing efforts.
Key Accountabilities
1. Collaborating with the Growth Manager and our marketing team supporting the management of our core marketing channels (Social, SEO, Content, Email). This includes planning, strategizing, and overseeing campaigns from briefing to delivery.
2. Building and managing our PR efforts in conjunction with our third-party press office agency.
3. Analysing the performance of existing services, creating weekly and monthly reports, and presenting findings to the team and partners.
4. Supporting the Marketing team with website updates, including promotions and stock shortages.
5. Conducting market and competitor analysis to identify growth opportunities.
6. Working with the clinical team to identify opportunities for service optimization and expansion.
7. Performing ad-hoc analyses to spot trends and opportunities, and sharing insights both internally and externally.
8. Managing and building strong relationships with key counterparts at ASDA and any external agencies we work with.
9. Assisting with operational tasks, including stock management.
We would love you to have the following:
Technical skills & experience:
1. Experience managing marketing projects from start to finish.
2. Knowledge of marketing channels including Social, SEO, Content, Email, PR, and communications, liaising with team members within these areas of specialism.
3. Ability to identify and implement continuous improvements in marketing.
4. Data-driven mindset with skills in marketing analytics and reporting.
5. Market and competitor research.
6. Familiarity with data management tools like Lightdash and/or Looker is advantageous but not essential.
7. Experience with Google Workspace: Slides, Drive, and Sheets.
8. Ability to create and present data-driven presentations and regular reports.
Additional skills/experience would be an advantage, but not essential:
1. Creating marketing assets and campaigns with strong measurable results.
2. Analysing commercial data and using it to find opportunities to generate more revenue.
3. Experience working in the health tech sector.
4. Experience directly working on SEO, PPC, and CRM.
Personal qualities
1. Stakeholder Management: You lead firmly while remaining empathetic and understanding.
2. Positive: You seek silver linings and focus on finding solutions rather than merely identifying problems.
3. Thorough: You pay close attention to detail.
4. Humble: You listen and take on feedback, you are kind and caring to those around you.
5. Inquisitive: You question the status quo, dare to do things differently and explore the possibilities.
6. Resilient: You embrace change and face into challenges.
7. Macher: You are innovative and rise above the rest to use your initiative to improve, develop and deliver.
8. Collaborative: You actively share ideas, work together to drive goals as a team.
Benefits from the day you join:
1. 25 days holiday + bank holidays + Birthday day off.
2. Healthcare cash back plan through SimplyHealth, as well as advice, counselling and corporate discounts.
3. 20% off all ZAVA product & services for you and your friends/family.
4. Remote flexible working.
5. Macbook Pro.
6. Free access to Wellness Cloud, to support your mental health & wellbeing.
7. Flexible bank holidays - take the ones that matter the most to you.
Additional benefits following probation period:
1. £500 training budget per year (after 3 months).
2. Company sabbatical after 2 years.
3. Opportunity to work from overseas for 2 months each year.
4. Cash vouchers after 3, 5 and 10 years of service.
We are working hard to try and level the playing field wherever we can. We know from research that men are happy to apply for positions where they fit just 60% of the requirements, whereas women and underrepresented groups often will not apply unless they feel they are a super close match. If you don't think you meet all the requirements that you see above, we absolutely encourage you to apply and tell us what we can do to give you your best shot - if you want. We know that talent is everywhere, and as much as nice CVs are nice, they are often not a proxy for the best person for the job.
#J-18808-Ljbffr