Position: PPC & Ads Expert Company: Leads Every Day Ltd. We are a fast-growing digital marketing agency, specialising in providing high-quality leads for various businesses. At Leads Every Day Ltd., we are dedicated to helping companies reach their potential by utilising cutting-edge digital marketing strategies. We are currently seeking a highly motivated and experienced PPC & Ads Expert to join our team. Job Description As a PPC & Ads Expert, you will be responsible for developing and implementing PPC and Ads campaigns that will drive traffic and generate leads for our clients. Your main focus will be on creating and managing highly effective PPC campaigns on platforms such as Google Ads, Bing Ads, Facebook Ads, and other social media platforms. You will also be responsible for monitoring and optimising campaigns to ensure maximum ROI for our clients. Key Responsibilities Conduct extensive keyword research to identify targeted keywords for each client's campaign Develop and manage PPC campaigns on various platforms such as Google Ads, Bing Ads, and social media platforms Create and write compelling ad copy that will attract and convert potential leads Monitor and analyze campaign performance, providing regular reports and recommendations for optimisation Test and evaluate different targeting options such as demographics, geography, interests, and behavior to improve campaign performance Stay up-to-date with the latest PPC and Ads trends and strategies to continuously improve campaigns Collaborate with the content marketing team to align PPC campaigns with content marketing efforts Work closely with the sales team to understand client goals and objectives, and align campaigns accordingly Continuously assess and improve landing pages for optimal conversion rates Keep track of campaign budgets and provide recommendations for budget optimisation Qualifications Minimum of 3 years of hands-on experience in PPC and Ads management Proficient in Google Ads, Bing Ads, and social media advertising platforms Proven track record of successfully managing and optimising PPC campaigns Excellent understanding of keyword research and targeting strategies Strong analytical skills and ability to interpret data and make data-driven decisions Proficient in Google Analytics and other relevant reporting tools In-depth knowledge of the digital advertising landscape, trends, and best practices Excellent communication skills and ability to work collaboratively in a team environment Detail-oriented with strong organisational and time-management skills Certifications in Google Ads and other PPC platforms are a plus At Leads Every Day Ltd., we value creativity, innovation, and a results-driven mindset. We offer a dynamic and collaborative work environment where your ideas and expertise will be valued. Join us and be a part of our mission to provide exceptional digital marketing solutions to our clients. If you are a PPC & Ads Expert with a passion for driving results and making a difference, we want to hear from you Apply now to be a part of our growing team.