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Email Marketing Manager
Our client, one of the UK’s biggest PR, Communications & Creative agencies, is looking for an experienced email marketer with knowledge of strategic planning to create
next level newsletter campaigns and workflows for a portfolio of clients.
Responsibilities:
• Strategic thinking and the ability to create new yearly and monthly email plans for a portfolio of brands.
• Researching the latest email marketing techniques and staying on top of trends and tactics within the space.
• Experienced in reviewing, analysing and reporting on campaign performance across time and regions globally.
• Keeping a laser focus on channel performance, modifying strategy, copy and creative as required and always looking for ways to improve the process.
• Up to speed on the latest privacy policy regulations and best practice on database management and compliance.
• Experienced in leading a team, with good project management skills and organisation.
• Managing and developing relationships with clients and stakeholders.
• Be confident in thinking audience and channel first to create copy that’s not a one size fits all approach.
• Collaborate with creative, media, client teams and third parties to bring ideas to life from concept to execution.
• Support and develop wider account content when needed e.g. landing page content, ideation or content support etc.
Must have:
• Self-motivation, proactive attitude, and a passion for email and digital marketing.
• The confidence to deliver, manage expectations and prioritise workload.
• Strong attention to detail and take pride in delivering meticulous and innovative work.
• Understanding of online audience behaviours and how performance informs content, comms or strategy.
• A curiosity for the digital landscape and industry, and the ability identify trends and culturally relevant moments.
• Experience using email marketing tools like Klaviyo, Mailchimp or other industry standard tools.
• Experience using Salesforce Marketing Cloud is desired, but not essential.
If you like the sound of this job then please hit the APPLY button below. Good luck!
Contact Kirsty Ferris Co-Founder