Marketing Data Analyst with SalesForce experience, My client is a well-established and growing global B2B SaaS business with a strong track record and an impressive global client list. This a greenfield opportunity perfect for an ambitious Marketing Data Analyst looking to make a significant impact within a fast-paced environment and working very closely with the senior leadership team, being part of transforming how they currently use data in the business. They need someone who can hit the ground running with SalesForce as they have analysis, dashboards and pattern recognition modelling to develop.
Working Days/Hours: Standard working hours are Monday through Friday, 9 am-5:30 pm, with some flexibility. Employees are expected to work in the office in Basingstoke for three days per week, with flexibility on which three days.
Location: The office is based in Basingstoke, across from the train station. Underground parking is available onsite.
THE MARKETING DATA ANALYST ROLE RESPONSIBILITIES WILL INCLUDE:
1. Using SalesForce to develop analysis, dashboards and pattern recognition modelling,
2. Analysing and attributing the impact of various marketing initiatives on overall business performance
3. Evaluating the performance of different marketing channels and assessing effectiveness against KPIs
4. Forecasting and projecting outcomes of future marketing campaign...