Job Description
Associate Marketing Director
Location: London (Hybrid)
We’re FutureBrand, the global brand-led strategy and design company within the multi-award-winning global advertising agency network McCann Worldgroup.
25 years young with a head full of big brand experience and a gaze fixed firmly on the future, our work over the last two decades has changed the brand landscape today. What we do next will change tomorrow. We’re based in some of the most exciting and vibrant cities on the planet, balancing global scale with cultural connection. That means we’re on the doorstep of many of the world’s biggest brands, and within reach of the very best talent around.
Together, we are a diverse brand, experience and design community who believe that brand is how a company’s people, products and services behave wherever and whenever they show up in the world. Our work focuses on measuring and maximizing brand behaviour by connecting corporate purpose with everyday lived experience.
Its through this work that we deliver our purpose: To transform the future of businesses by changing how their brands behave today. And because we believe strongly that the future our brands create must be a future for us all, our shared values - Progressive, Adaptable, Collaborative and Empowering - put difference and diversity at our core.
Were now looking for an experienced Associate Marketing Director to join the team.
Associate Marketing Director role:
This is an exciting opportunity to shape creative marketing and content to help raise awareness, build the agency’s profile and put us ahead of the competition. In collaboration with a number of stakeholders from across the business, the Associate Marketing Director will be instrumental in building and supporting a strategic global marketing plan to raise awareness, trust, and authority amongst prospects and clients whilst driving internal engagement.
Responsibilities:
1. Supporting the Global Leadership Team to devise and deliver an ambitious global marketing and communications strategy
2. Helping to devise the annual marketing strategy with input from the CGO and the wider global leadership team
3. Leading the creation and delivery of campaign marketing plans for a robust agenda of thought leadership and profile-raising opportunities
4. Devising and managing the awards submission strategy
5. Generating global case studies to showcase our experience on the website
6. Leading on key internal and external marketing initiatives as required and directed by global leadership team
7. Overseeing and activating the companys digital and social media strategy and activity, including leading initiatives to improve online reputation
8. Leading PR and Social activation as the main point person with our PR & Social agency
9. Producing design assets for digital and social content, and briefing creative teams to bring the FutureBrand brand to life across key marketing efforts
10. Fostering a sense of community amongst the inter-office marketing leads, including coordinating and facilitating regular community calls
11. Acting as the point of contact for global teams to find relevant case studies, marketing content, and other proposal information
12. Content creation for newsletters, blog posts, articles, social media channels, digital marketing activity
13. Managing the agency website and intranet, including working with partners to implement best SEO practices across our websites
14. Managing relationships with external web design and development agencies
What we’re looking for:
Minimum requirements:
1. Youre already a senior marketing professional and thrive in a fast-paced environment, with experience of working in the marketing services sector (preferably B2B)
2. You have a creative mind to “think big” about how to bring ideas to life
3. You have a desire to be a true steward of the FutureBrand brand
4. You understand the challenges brands face and know how to build engagement
5. Agile, entrepreneurial and a strong project manager, you are comfortable managing multiple projects through a wide variety of stakeholders
6. Able to work with a variety of support teams, such as external PR agencies, creatives, designers, social media team, to bring a campaign to life and execute it
7. A self-starter with plenty of ideas and the ability to draft engaging and relevant content
8. Have excellent verbal and written communication skills
9. Be organised, with a keen eye for detail
10. Be highly experienced in omni-channel digital marketing strategies, including paid social media channels
11. Proficient in Photoshop / Indesign
Nice to have:
1. Basic understanding of HTML / CSS is an advantage
2. Previous business development experience would be a bonus
The Benefits we offer:
1. Group life assurance
2. Group income protection
3. Private medical insurance
4. Great mental health support
5. Enhanced maternity/ paternity
6. 9% pension*
7. Dedicated team development opportunities
8. Flexible holidays
9. Flexible life cover
10. Critical illness cover
11. Dental insurance cover
12. Personal travel insurance
13. Cycle to work plan
14. Health cash plan
15. Gym discounts
16. Central London location with 24hr access + Dog friendly
17. In-office breakfast & fruit
18. Monthly all agency lunches
Diversity & Inclusion:
We believe that ideas get better when they are inherently diverse and shared in highly inclusive ways and we want to hear from those who think differently from us. We truly believe in the strength of diversity and the richness it can bring. By bringing different people together great things happen.
FutureBrand is an equal opportunity employer (EEO). We provide equal employment opportunities to all qualified applicants without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
FutureBrand is a disability-confident committed employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for the role. Exceptions may apply if due to the volume of applications, we are not able to interview all eligible candidates who qualify under the scheme. If you have a disability, we want everyone to feel at ease when going through our recruitment process.
We are working to make our website and processes more accessible, if you encounter any issues and would like this information in an alternative format, or if you need further support with your application, please contact us at FBHR@futurebrand.com for any adjustments you may need to perform at your best.
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