Head of Marketing/Marketing Director Thesleff Group
Thesleff Group is seeking an exceptional Head of Marketing/Marketing Director to lead the strategic development and execution of marketing initiatives across our award-winning luxury hospitality venues. This senior leadership role offers a unique opportunity to shape and elevate the brand presence of some of Londons most exciting restaurants and bars, driving awareness, engagement, and revenue growth.
Reporting into the Chief Marketing Officer The Head of Marketing/Marketing Director will have a team of three direct reports reporting into them.
Our portfolio includes the globally acclaimed Los Mochis restaurants in Notting Hill & London City, the iconic Sale e Pepe in Knightsbridge, the vibrant Viajante87 cocktail bar, and our Omakase JUNO & LUNA. With further expansion on the horizon, we are looking for a dynamic marketing leader with a passion for storytelling, innovation, and brand-building in the luxury hospitality sector.
Key Benefits:
* Private Health Insurance.
* 10 days fully paid sick leave.
* 50% off when visiting the restaurant with family & friends.
* Career development opportunities.
* A people-focused, inclusive culture.
Key Responsibilities:
* Develop and execute the overarching marketing strategy across all Thesleff Group brands, ensuring alignment with business objectives and brand positioning.
* Lead a team of marketing professionals, including content, digital, social media, and PR specialists, to deliver high-impact campaigns and initiatives.
* Oversee brand campaigns and marketing activations, ensuring all marketing assets, campaigns, and messaging are consistent and reflect the luxury and exclusivity of our venues.
* Manage multi-channel marketing efforts, including PR, events, influencer partnerships, and paid advertising to drive customer engagement and revenue.
* Collaborate with key stakeholders, including Operations, Sales, and Events teams, to align marketing efforts with business goals and enhance guest experiences.
* Lead data-driven decision-making, utilising analytics to track performance, measure ROI, and optimise marketing strategies.
* Spearhead new venue launches and brand expansion efforts, ensuring successful market entry and positioning.
* Develop and manage relationships with external agencies, influencers, and press, maximising media coverage and brand exposure.
* Continuously research market trends, competitor activity, and customer insights, driving innovation and keeping Thesleff Group at the forefront of the luxury hospitality industry.
Skills and Qualifications:
* Proven experience in a senior marketing role, within luxury hospitality, lifestyle, or premium F&B brands.
* Strong strategic mindset, with a track record of executing high-impact marketing campaigns, notable with OpenTable Marketing.
* Expertise in digital marketing, social media, PR, and brand storytelling, with a deep understanding of luxury hospitality trends.
* Excellent leadership and team management skills, with the ability to mentor and inspire a high-performing marketing team.
* Strong commercial acumen, with experience managing budgets, forecasting, and driving ROI.
* Exceptional communication and stakeholder management skills, with the ability to collaborate across departments and influence senior leadership.
* Passion for luxury hospitality, food, and experiential marketing, with a keen eye for detail and brand aesthetics.
If you are a visionary marketing leader with a passion for luxury hospitality and a drive to create unforgettable brand experiences, we invite you to join Thesleff Group and play a key role in shaping the future of our award-winning venues.
Thesleff Group is an equal opportunity employer committed to diversity and inclusion within the workplace. We encourage applications from all qualified individuals regardless of race, colour, religion, sex, national origin, age, disability, or other legally protected status.
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