Senior Marketing Manager
Location: Tottenham Court Road (3x in office)
Contract: Full time permanent
Salary: £80,000 - £90,000
Job Overview:
Our client is looking for a Senior Manager, EMEA Marketing who will be responsible for driving the company's marketing strategy in EMEA and executing a wide range of integrated marketing programs to enhance the brand within the marketplace across EMEA and drive profitable growth.
Responsibilities:
1. Increase market penetration in EMEA by developing and driving marketing strategy to support business development efforts.
2. Partner with business leaders, the Head of Marketing & Communications, and the marketing team to develop and execute marketing plans that enhance the brand within the marketplace across EMEA.
3. Drive the shift from reactive to a proactive PR program that enhances the perception of the client in the marketplace.
4. Establish engagement programs across email and social platforms to increase brand awareness.
5. Develop and execute deal marketing campaigns across various channels.
6. Collaborate with cross-functional teams to create and maintain core pitch decks for the EMEA businesses.
7. Manage the planning and execution of corporate client-facing events, industry conferences, and trade shows.
8. Manage the EMEA events calendar and budget for corporate events and sponsorships.
9. Coordinate and drive effective thought leadership and content across multiple formats.
10. Manage the EMEA corporate marketing budget and evaluate ROI.
11. Engage with third-party providers and agencies to ensure relevance and representation of the brand.
Education & Experience:
Business-to-business (B2B) marketing/communications experience, preferably within a financial/professional services sector. Experience in dealing with senior stakeholders and influencing effectively.
Knowledge, Skills & Abilities:
Strong leadership skills, well-rounded marketing skills, excellent written and communication skills, and strong stakeholder management skills. Proficiency in Microsoft Office Suite and experience with multi-media design tools.
Additional Information:
European language skills a plus, but not a necessity. Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers.
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