MANAGER, MARKETING, TOMMY HILFIGER, REGION NORTH
Location: White City, England
Country: United Kingdom
Reference Number: R48723
Position type: Permanent
Category: Apparel
Retail
Job Function: Marketing / PR
Mid to Senior Level: Management
About the Role
The Manager, Marketing Tommy Hilfiger is responsible for planning and executing all activations for O&O retail, wholesale, and pure player for each season, within the framework provided by the Regional Marketing Team across the hub (UK, Ireland, Netherlands, Nordics).
This role is responsible for updating and maintaining the retail and wholesale calendars while collaborating cross-functionally to leverage their channels and capabilities as brand amplifiers in order to connect with local consumers at the right time, with the right voice, and the right product.
Responsibilities
* Execute activations on retail, wholesale and pure player to deliver a seamless experience for the consumer.
* Align with the local Senior Manager, Marketing and the Regional Marketing Team to deliver a marketing calendar within the framework provided by the Regional Marketing Team and in line with the PVH+ Power Plan.
* Lead on channel mapping, seasonal brand plans, product ordering, utilizing project management tools such as Asana to track all initiatives and relevant budgets.
* Understand local consumer trends and insights to identify growth opportunities and constantly analyze brand positioning.
* Understand commercial needs and work with Senior Manager, Marketing to deliver business priorities.
* Collaborate and explore new ways to provide the most elevated and premium brand experience across all channels.
* Support Senior Manager, Marketing in controlling local marketing budget, keep track of spend and identify innovative ways to drive more profitable marketing investments.
About You
* You’ll have a deep understanding of consumer and omni-channel marketplace.
* You’ll stay curious, demonstrating a creative and innovate driven marketing mind.
* You’ll make informed decisions through your data driven thinking with an affinity for numbers.
* You’ll be solution-oriented and can turn regional strategy into action whilst moving at the speed of the consumer.
* You’ll connect to consumers, being led by consumer centric thinking and commercial understanding.
* You’ll act with purpose by being highly organized and having experience managing complex projects.
* You’ll cultivate belonging by being an excellent communicator and collaborator who builds and progresses cross-functional working relationships.
* You’ll have excellent MS-Office knowledge (PowerPoint, Excel, Word).
* You’ll display a growth mindset, taking a positive approach and attitude to everything you do.
* You’ll collaborate to win by creating an open and transparent environment.
* You’ll be required to travel to London, Copenhagen and Amsterdam at least once per month for team and market visits.
At PVH, we understand that the success of our organization is directly related to our hardworking and dedicated associates who contribute their time and talents to help make our Company the success it is. That is why we are committed to providing a competitive and comprehensive benefits program that offers the protection, peace of mind and flexibility designed to support our associates – both at home and at work.
PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity and take pride in working with top talent from every walk of life and corner of the world.
PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law.
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