Contract until end of June 2025.
Are you a creative and detail-driven digital content expert?
Poundland seeks a Digital Marketing and Content Executive to join our Digital Marketing team.
Based at our Walsall Head Office, with hybrid working options, you’ll play a key role in shaping the online presence of our brands - Poundland, Dealz, and PepCo.
This is a fantastic opportunity to create engaging digital content across web, email, and social media channels that inspires and connects with millions of customers daily.
As a Digital Content Executive, you will:
1. Design and create visually engaging, on-brand content for various marketing channels.
2. Manage and update website content via a CMS, using Google Analytics to optimise performance and produce insightful reports on key metrics.
3. Write SEO-friendly blog content to support search marketing strategies.
4. Assist in designing, building, and scheduling weekly marketing emails aligned with the activity calendar.
5. Optimise automated email programmes to enhance customer loyalty and experience.
6. Collaborate with the Social Media Manager to develop innovative ideas and content for digital campaigns.
7. Conduct competitor reviews to identify emerging marketing trends.
To excel in this role, you’ll need:
1. Experience: Experience in a similar role, preferably within e-commerce or retail.
2. Technical Expertise: Proficiency in Adobe Suite (Photoshop, InDesign, Illustrator), CMS platforms, and email marketing tools.
3. Digital Marketing Insight: Knowledge of SEO, social media platforms, and campaign optimisation.
4. Creativity and Analytics: A flair for content creation combined with a data-driven approach to decision-making.
We uphold three core behaviours that guide all our actions:
1. Love Our Customers: We strive to delight our customers, listening and responding to their needs because they are our priority.
2. Care for Our Colleagues: We support each other to foster a workplace where everyone can thrive.
3. Protect Our Pounds/Euros: We are committed to cost-efficiency and value, ensuring every penny counts.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
#J-18808-Ljbffr