Marketing Manager (all genders)
Marketing Manager (all genders)
Apply locations: Macclesfield, Abingdon
Time type: Full time
Posted on: Posted 2 Days Ago
Job requisition id: JOB ID-11798
Are you a Marketing Manager with excellent practical working experience? Ideally you have a strong scientific background, preferably with a good understanding of ADME and toxicology? Are you looking for a new challenge in this field? If so, then this could be the opportunity for you!
Role: Marketing Manager, Permanent
Hours: Full-time, 37.5 hours per week
Salary: Starting from £45,000, excellent benefits package plus annual bonuses
Location: Alderley Park, Macclesfield, SK10 4TG.
Our Company
Our Evotec company, Cyprotex, has the vision to be a pioneer of innovative ADME-Tox partnerships, driving the delivery of safer and more effective medicines. We specialise in in vitro and in silico ADME-Tox services, providing a wide range of assays tailored to our clients' needs.
The Role of Marketing Manager
The Marketing Manager will manage Cyprotex’s marketing activities in collaboration with marketing colleagues and key stakeholders. The position will be based at the company’s Alderley Park site in Cheshire in the UK and will work closely with Evotec’s Strategic Marketing team, reporting to the VP, Head of Strategic Marketing at Evotec.
Job Purpose:
Lead the development, implementation, and evaluation of marketing strategies to drive brand awareness, demand generation, and market positioning for Cyprotex. Collaborate with cross-functional teams to ensure alignment with business goals and deliver measurable results.
Key Responsibilities:
1. Strategic Program Development:
o Develop and implement comprehensive marketing programs aligned with business objectives, emphasizing brand awareness and demand generation.
o Design and execute targeted campaigns for geographical regions, customer segments, or specific service offerings.
o Leverage scientific knowledge and market insights to guide content creation and refine strategies.
2. Content Creation and Management:
o Oversee the development of marketing content across diverse channels, including social media, web (with SEO), video, print, and exhibitions.
o Prepare marketing materials such as product sheets, flyers, blogs, and newsletters.
o Foster innovation to position Cyprotex and Evotec as thought leaders within the industry.
3. Brand Awareness and Thought Leadership:
o Enhance Cyprotex’s brand awareness and market positioning, ensuring consistency with Evotec’s branding guidelines.
o Conduct competitive analysis to inform strategic decisions and promote products and services effectively.
4. Collaboration and Coordination:
o Work closely with SMEs, cross-functional teams, and external agencies to design and implement marketing programs.
o Manage conferences, workshops, and events in collaboration with internal teams.
5. Reporting and Metrics:
o Analyze marketing programs using KPIs, providing monthly and quarterly performance reports.
o Conduct customer surveys and satisfaction initiatives, presenting results with actionable recommendations for improvement.
Education, Qualifications and Experience:
* Bachelor's degree in Marketing, Business, or a science-related field; advanced degree preferred.
* Proven experience in a marketing leadership role, ideally within the scientific or life sciences sector.
* Proven track record of developing and executing successful marketing campaigns.
* Familiar with product/service marketing tactics.
* Exceptional project management and collaboration skills.
* Analytical mindset with the ability to translate data into actionable insights.
* Proficient in marketing tools and platforms, including CRM systems and SEO/SEM strategies.
* Business fluent in English with strong written and oral communication skills.
* Understanding of ADME and toxicology, and their role in drug discovery and development.
* Knowledge of working with Adobe packages such as InDesign, Illustrator, and Photoshop.
What we will offer you in return:
* Competitive salary and benefits package.
* Pension scheme with employee and employer contributions.
* 25 days holiday plus bank holidays and additional length of service days.
* Private health insurance and dental cover.
* Wellbeing support and counselling services.
* Career progression opportunities and training support.
* Cycle to work scheme and refer a friend scheme.
Evotec is proud to be an equal opportunities employer, welcoming individuals regardless of age, gender, sexual orientation, marital status, race, nationality, religious denomination, or disability. Candidates must have the right to work in the UK. All roles will be subject to a security screening check. Direct applications only – No agencies please.
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