Remote Work: No Overview: At Zebra, we are a community of innovators who come together to create new ways of working to make everyday life better. United by curiosity and care, we develop dynamic solutions that anticipate our customer's and partner's needs and solve their challenges. Being a part of Zebra Nation means being seen, heard, valued, and respected. Drawing from our diverse perspectives, we collaborate to deliver on our purpose. Here you are a part of a team pushing boundaries to redefine the work of tomorrow for organizations, their employees, and those they serve. You have opportunities to learn and lead at a forward-thinking company, defining your path to a fulfilling career while channeling your skills toward causes that you care about - locally and globally. We've only begun reimaging the future - for our people, our customers, and the world. Let's create tomorrow together. The Senior Director Marketing - EMEA is a member of the Demand & Field Senior Leadership team who leads the regional marketing organization through strategic development of the annual marketing plan and oversight of Zebra's marketing activity for Europe, the Middle East and Africa. This includes the establishment of annual objectives that align to regional revenue and future growth priorities for the company, as well as the pursuit of those objectives in close collaboration with EMEA sales and worldwide Marketing functions. Within EMEA, this role will be responsible for the in-market strategy, marketing investment allocation, brand expression, positioning, and tactical execution of the plan, in support of the Zebra brand and its product offerings. Responsibilities: - Serve as the marketing ambassador and liaison for EMEA, as a key member of the Demand & Field Leadership team, as well as the EMEA Sales Leadership Team. Ensure that regional marketing plans, goals and performance align with other go-to-market functions, such as sales leadership, customer success, Zebra's product business units and other marketing functions. - Lead and develop the EMEA regional marketing team, including vertical & product marketing, channel marketing, field marketing, events/executive briefings, and performance marketing teams as well as the marketing contact center for the region. Foster a culture of curiosity, creativity and embody Zebra's value of 'succeeding as one.' - Collaborate with the sales leadership team to identify annual regional priorities and near-term sales acceleration programs that generate brand & market interest, engagement with targeted accounts, improve sales & channel effectiveness and drive pipeline acceleration. Actively contribute to 3-year strategic plan in collaboration with regional sales leadership. - Lead development and execution of the EMEA marketing strategy and regional priorities to drive the annual operating plan and long-term market development and growth for the region. Support global priorities and initiatives with geographic focus and input. - Allocate and manage people and budget resources to ensure the quality, timely and cost-effective implementation of all projects and programs to achieve regional and global marketing objectives. Oversee the region's to- and through-channel marketing programs by judiciously managing and distributing Market Development Funds to key Zebra channel partners. - Build and execute a synchronized annual marketing plan to support the jointly owned revenue target for EMEA across verticals, sub-regions, and lines of business. Build collaborative cross-functional teams to deliver a set of multi-touch, multi-dimensional marketing programs which drive greater brand awareness, increased customer and partner engagement, and highly qualified leads, ultimately leading to direct and indirect influence on the region's revenue attainment. Qualifications: - Degree in applicable field - 15 years of experience in marketing or business development and 5 years organizational management - Strategic thinking and converting strategy into execution - Ability to build strong partnership with sales - Knowledge of European market - Organizational agility - Exceptional influencing skills across the business - Commercial acumen to drive results through long and short term planning - People development, management, change management skills - Trusted advisor to regional sales and global Marketing - Ability to work in a complex business environment - Passion to innovate and drive change - Knowledgeable of marketing analytics and ROMI best practices - A proven record of creating and implementing revenue-enabling marketing programs on a quarterly calendar - Excellent presentation & communication skills - Sales enablement expertise - Multimillion-dollar budget management - planning and forecasting - Open to work in hybrid - 3 days in office To protect candidates from falling victim to online fraudulent activity involving fake job postings and employment offers, please be aware our recruiters will always connect with you via zebra.com (https://www.zebra.com/ap/en.html) email accounts. Applications are only accepted through our applicant tracking system and only accept personal identifying information through that system. Our Talent Acquisition team will not ask for you to provide personal identifying information via e-mail or outside of the system. If you are a victim of identity theft contact your local police department.