TECHNICAL DIGITAL ANALYST £35,000 - £45,000 LONDON - 3 DAYS A WEEK (NO FLEX) THE COMPANY This health and beauty retailer is rapidly growing and is expanding in the Customer Digital Analytics THE ROLE You'll analyze the onsite customer journey, provide key insights to the wider business, and identify new growth opportunities. Your role will involve tracking performance, segmenting customer audiences, and reporting on product categories, sales, and transactions. As the go-to GA4 specialist, you'll ensure accurate data tracking and deliver meaningful insights to drive business decisions. SKILLS EXPERIENCE Google Analytics 4 - you must be confident in the tool as you'll be acting as an SME on the tool for the entire business Strong use of SQL (ideally with BigQuery) Data visualisation - can be any tool e.g. Power BI, Tableau, Looker etc Strong stakeholder engagement, confident, has provided insights and recommendations Curious and commercial mindset Someone who's interested in the wider eCommerce industry - the team serves different business units, so there's different markets/dynamics to keep on top of Nice to haves: App experience Retail/eCommerce experience HOW TO APPLY If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below. KEY TERMS IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, Optimizely, Test and Target, Adobe Target, Maxymiser, VWO, Visual Website Optimiser, Tag Manager, Tag-manager, Tagging, Tag Management, Set Up Tags, Manage Tags, Manage Tagging, Managing Tags, Managing Tagging, Setting Up Tags, Analytics Tracking, Implement Tags, Implement Tagging, Tagging Implementation, Tag Implementation, Tracking Implementation, Analytics Implementation